Filed: 5/7/2024ACC: 0001214659-24-008480
📋 What this filing means
FIRST HEARTLAND CONSULTANTS, INC. filed this quarterly 13F‑HR report disclosing 422 equity positions with a total reported market value of $963.4K. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
422
Positions
$963.4K
Total AUM (reported)
17.17M
Total Shares
Allocation by class
COM$114.1K11.8%
UNIT SER 1$29.8K3.1%
PORTFOLIO LR ETF$28.8K3.0%
APTUS COLLARED$28.4K2.9%
ETF$22.9K2.4%
UNIT SER 1 S&P$21.0K2.2%
HENDRSON AAA CL$18.9K2.0%
Portfolio Concentration
Top 3$87.0K9.0%
4–10$122.9K12.8%
11–25$179.9K18.7%
Rest$573.6K59.5%
Top 3 weight
9.0%
Top 10 weight
21.8%
Voting Authority Distribution
Total shares with voting rights: 17.17M
Sole
Full voting authority
0.00
shares
% of voting shares0.0%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
17.17M
shares
% of voting shares100.0%
Investment Discretion (by position count)
Sole422
Shared0
Other0
Dominant voting typeNone · 100.0% of voting shares
Institutional Holdings422
Rows:
INVESCO QQQ TR
SOLEShares67.15K
TypeSH
Market value$29.8K
3.09%
Sole
0.00
Shared
0.00
None
67.15K
SPDR SERIES TRUST
SOLEShares467.94K
TypeSH
Market value$28.8K
2.99%
Sole
0.00
Shared
0.00
None
467.94K
ETF SER SOLUTIONS
SOLEShares788.43K
TypeSH
Market value$28.4K
2.95%
Sole
0.00
Shared
0.00
None
788.43K
SPDR S&P 500 ETF TR
SOLEShares40.23K
TypeSH
Market value$21.0K
2.18%
Sole
0.00
Shared
0.00
None
40.23K
JANUS DETROIT STR TR
SOLEShares372.42K
TypeSH
Market value$18.9K
1.96%
Sole
0.00
Shared
0.00
None
372.42K
ETF SER SOLUTIONS
SOLEShares519.55K
TypeSH
Market value$18.7K
1.94%
Sole
0.00
Shared
0.00
None
519.55K
PIMCO ETF TR
SOLEShares687.39K
TypeSH
Market value$17.7K
1.84%
Sole
0.00
Shared
0.00
None
687.39K
SPDR SERIES TRUST
SOLEShares219.31K
TypeSH
Market value$16.0K
1.67%
Sole
0.00
Shared
0.00
None
219.31K
AMERICAN CENTY ETF TR
SOLEShares238.58K
TypeSH
Market value$15.5K
1.61%
Sole
0.00
Shared
0.00
None
238.58K
VANGUARD INDEX FDS
SOLEShares43.63K
TypeSH
Market value$15.0K
1.56%
Sole
0.00
Shared
0.00
None
43.63K
FIRST TR EXCHANGE TRADED FD
SOLEShares261.38K
TypeSH
Market value$14.7K
1.52%
Sole
0.00
Shared
0.00
None
261.38K
FIRST TR EXCHNG TRADED FD VI
SOLEShares589.23K
TypeSH
Market value$14.5K
1.50%
Sole
0.00
Shared
0.00
None
589.23K
SPDR INDEX SHS FDS
SOLEShares399.74K
TypeSH
Market value$14.3K
1.49%
Sole
0.00
Shared
0.00
None
399.74K
ETF SER SOLUTIONS
SOLEShares559.98K
TypeSH
Market value$13.1K
1.36%
Sole
0.00
Shared
0.00
None
559.98K
SPDR DOW JONES INDL AVRG ETF
SOLEShares32.77K
TypeSH
Market value$13.0K
1.35%
Sole
0.00
Shared
0.00
None
32.77K
APPLE INC
SOLEShares75.22K
TypeSH
Market value$12.9K
1.34%
Sole
0.00
Shared
0.00
None
75.22K
VICTORY PORTFOLIOS II
SOLEShares271.61K
TypeSH
Market value$12.6K
1.31%
Sole
0.00
Shared
0.00
None
271.61K
ISHARES
SOLEShares142.12K
TypeSH
Market value$12.0K
1.25%
Sole
0.00
Shared
0.00
None
142.12K
ETF SER SOLUTIONS
SOLEShares432.38K
TypeSH
Market value$11.5K
1.20%
Sole
0.00
Shared
0.00
None
432.38K
AMAZON COM INC
SOLEShares63.69K
TypeSH
Market value$11.5K
1.19%
Sole
0.00
Shared
0.00
None
63.69K
ISHARES TR
SOLEShares186.95K
TypeSH
Market value$10.8K
1.12%
Sole
0.00
Shared
0.00
None
186.95K
FIRST TR EXCHNG TRADED FD VI
SOLEShares236.10K
TypeSH
Market value$10.3K
1.07%
Sole
0.00
Shared
0.00
None
236.10K
VANGUARD BD INDEX FD INC
SOLEShares136.14K
TypeSH
Market value$9.9K
1.03%
Sole
0.00
Shared
0.00
None
136.14K
ISHARES TR
SOLEShares93.25K
TypeSH
Market value$9.6K
0.99%
Sole
0.00
Shared
0.00
None
93.25K
VANGUARD BD INDEX FD INC
SOLEShares142.01K
TypeSH
Market value$9.3K
0.96%
Sole
0.00
Shared
0.00
None
142.01K
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
INVESCO QQQ TRSOLE | UNIT SER 1 | 67.15K | SH | $29.8K 3.09% | 0.00 | 0.00 | 67.15K |
SPDR SERIES TRUSTSOLE | PORTFOLIO LR ETF | 467.94K | SH | $28.8K 2.99% | 0.00 | 0.00 | 467.94K |
ETF SER SOLUTIONSSOLE | APTUS COLLARED | 788.43K | SH | $28.4K 2.95% | 0.00 | 0.00 | 788.43K |
SPDR S&P 500 ETF TRSOLE | UNIT SER 1 S&P | 40.23K | SH | $21.0K 2.18% | 0.00 | 0.00 | 40.23K |
JANUS DETROIT STR TRSOLE | HENDRSON AAA CL | 372.42K | SH | $18.9K 1.96% | 0.00 | 0.00 | 372.42K |
ETF SER SOLUTIONSSOLE | OPUS SML CP VL | 519.55K | SH | $18.7K 1.94% | 0.00 | 0.00 | 519.55K |
PIMCO ETF TRSOLE | MULTISECTOR BD | 687.39K | SH | $17.7K 1.84% | 0.00 | 0.00 | 687.39K |
SPDR SERIES TRUSTSOLE | PRTFLO S&P500 GW | 219.31K | SH | $16.0K 1.67% | 0.00 | 0.00 | 219.31K |
AMERICAN CENTY ETF TRSOLE | FOCUSED LRG CAP | 238.58K | SH | $15.5K 1.61% | 0.00 | 0.00 | 238.58K |
VANGUARD INDEX FDSSOLE | GROWTH ETF | 43.63K | SH | $15.0K 1.56% | 0.00 | 0.00 | 43.63K |
FIRST TR EXCHANGE TRADED FDSOLE | RISNG DIVD ACHIV | 261.38K | SH | $14.7K 1.52% | 0.00 | 0.00 | 261.38K |
FIRST TR EXCHNG TRADED FD VISOLE | TCW UNCONSTRAI | 589.23K | SH | $14.5K 1.50% | 0.00 | 0.00 | 589.23K |
SPDR INDEX SHS FDSSOLE | PORTFOLIO DEVLPD | 399.74K | SH | $14.3K 1.49% | 0.00 | 0.00 | 399.74K |
ETF SER SOLUTIONSSOLE | Aptus Enhanced Yield ETF | 559.98K | SH | $13.1K 1.36% | 0.00 | 0.00 | 559.98K |
SPDR DOW JONES INDL AVRG ETFSOLE | UT SER 1 | 32.77K | SH | $13.0K 1.35% | 0.00 | 0.00 | 32.77K |
APPLE INCSOLE | COM | 75.22K | SH | $12.9K 1.34% | 0.00 | 0.00 | 75.22K |
VICTORY PORTFOLIOS IISOLE | CORE INTERMEDIAT | 271.61K | SH | $12.6K 1.31% | 0.00 | 0.00 | 271.61K |
ISHARESSOLE | S&P 500 GRWT ETF | 142.12K | SH | $12.0K 1.25% | 0.00 | 0.00 | 142.12K |
ETF SER SOLUTIONSSOLE | APTUS DEFINED | 432.38K | SH | $11.5K 1.20% | 0.00 | 0.00 | 432.38K |
AMAZON COM INCSOLE | COM | 63.69K | SH | $11.5K 1.19% | 0.00 | 0.00 | 63.69K |
ISHARES TRSOLE | MSCI EMRG CHN | 186.95K | SH | $10.8K 1.12% | 0.00 | 0.00 | 186.95K |
FIRST TR EXCHNG TRADED FD VISOLE | TCW OPPORTUNIS | 236.10K | SH | $10.3K 1.07% | 0.00 | 0.00 | 236.10K |
VANGUARD BD INDEX FD INCSOLE | TOTAL BND MRKT | 136.14K | SH | $9.9K 1.03% | 0.00 | 0.00 | 136.14K |
ISHARES TRSOLE | SP SMCP600VL ETF | 93.25K | SH | $9.6K 0.99% | 0.00 | 0.00 | 93.25K |
VANGUARD BD INDEX FD INCSOLE | SHORT TRM BOND | 142.01K | SH | $9.3K 0.96% | 0.00 | 0.00 | 142.01K |
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