FINANCIAL PLANNING & INFORMATION SERVICES, INC.

Filed: 11/12/2024ACC: 0001765380-24-000436

📋 What this filing means

FINANCIAL PLANNING & INFORMATION SERVICES, INC. filed this quarterly 13F‑HR report disclosing 88 equity positions with a total reported market value of $725.67M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

Positions

$725.67M

Total AUM (reported)

11.48M

Total Shares

Allocation by class

CORE PLUS BD ETF$60.18M8.3%

PRTFLO S&P500 GW$53.90M7.4%

TOTAL RTRN ETF$51.01M7.0%

S&P 600 SMCP VAL$50.61M7.0%

US MIDCAP DIVID$44.38M6.1%

VALUE ETF$40.61M5.6%

INTL CORE EQT MK$39.70M5.5%

Portfolio Concentration

Top 3$165.08M22.7%

4–10$257.97M35.5%

11–25$219.61M30.3%

Rest$83.00M11.4%

Top 3 weight

22.7%

Top 10 weight

58.3%

Voting Authority Distribution

Total shares with voting rights: 11.48M

Sole

Full voting authority

11.48M

% of voting shares100.0%

Shared

Joint voting authority

0.00

% of voting shares0.0%

None

No voting authority

0.00

% of voting shares0.0%

Investment Discretion (by position count)

Sole88

Shared0

Other0

Dominant voting typeSole · 100.0% of voting shares

Institutional Holdings88

Rows:

J P MORGAN EXCHANGE TRADED F

SOLE

CORE PLUS BD ETF

Shares1.25M

TypeSH

Market value$60.18M

8.29%

Sole

1.25M

Shared

0.00

None

0.00

SPDR SER TR

SOLE

PRTFLO S&P500 GW

Shares649.82K

TypeSH

Market value$53.90M

7.43%

Sole

649.82K

Shared

0.00

None

0.00

HARTFORD FDS EXCHANGE TRADED

SOLE

TOTAL RTRN ETF

Shares1.46M

TypeSH

Market value$51.01M

7.03%

Sole

1.46M

Shared

0.00

None

0.00

SPDR SER TR

SOLE

S&P 600 SMCP VAL

Shares582.95K

TypeSH

Market value$50.61M

6.97%

Sole

582.95K

Shared

0.00

None

0.00

WISDOMTREE TR

SOLE

US MIDCAP DIVID

Shares867.94K

TypeSH

Market value$44.38M

6.12%

Sole

867.94K

Shared

0.00

None

0.00

VANGUARD INDEX FDS

SOLE

VALUE ETF

Shares232.62K

TypeSH

Market value$40.61M

5.60%

Sole

232.62K

Shared

0.00

None

0.00

DIMENSIONAL ETF TRUST

SOLE

INTL CORE EQT MK

Shares1.25M

TypeSH

Market value$39.70M

5.47%

Sole

1.25M

Shared

0.00

None

0.00

VANGUARD INDEX FDS

SOLE

GROWTH ETF

Shares79.65K

TypeSH

Market value$30.58M

4.21%

Sole

79.65K

Shared

0.00

None

0.00

VANGUARD WHITEHALL FDS

SOLE

HIGH DIV YLD

Shares214.57K

TypeSH

Market value$27.51M

3.79%

Sole

214.57K

Shared

0.00

None

0.00

VANGUARD BD INDEX FDS

SOLE

SHORT TRM BOND

Shares312.41K

TypeSH

Market value$24.58M

3.39%

Sole

312.41K

Shared

0.00

None

0.00

J P MORGAN EXCHANGE TRADED F

SOLE

ULTRA SHRT ETF

Shares460.08K

TypeSH

Market value$23.34M

3.22%

Sole

460.08K

Shared

0.00

None

0.00

DIMENSIONAL ETF TRUST

SOLE

EMGR CRE EQT MNG

Shares837.62K

TypeSH

Market value$22.96M

3.16%

Sole

837.62K

Shared

0.00

None

0.00

SPDR SER TR

SOLE

S&P 600 SMCP GRW

Shares238.46K

TypeSH

Market value$22.20M

3.06%

Sole

238.46K

Shared

0.00

None

0.00

SCHWAB STRATEGIC TR

SOLE

US LCAP GR ETF

Shares199.77K

TypeSH

Market value$20.81M

2.87%

Sole

199.77K

Shared

0.00

None

0.00

WISDOMTREE TR

SOLE

EMG MKTS SMCAP

Shares363.12K

TypeSH

Market value$19.50M

2.69%

Sole

363.12K

Shared

0.00

None

0.00

SCHWAB STRATEGIC TR

SOLE

US DIVIDEND EQ

Shares203.05K

TypeSH

Market value$17.16M

2.37%

Sole

203.05K

Shared

0.00

None

0.00

PACER FDS TR

SOLE

US CASH COWS 100

Shares242.57K

TypeSH

Market value$14.03M

1.93%

Sole

242.57K

Shared

0.00

None

0.00

VANGUARD INDEX FDS

SOLE

SM CP VAL ETF

Shares65.38K

TypeSH

Market value$13.13M

1.81%

Sole

65.38K

Shared

0.00

None

0.00

FIRST TR EXCHANGE-TRADED FD

SOLE

FST LOW OPPT EFT

Shares246.94K

TypeSH

Market value$12.20M

1.68%

Sole

246.94K

Shared

0.00

None

0.00

PACER FDS TR

SOLE

PACER US SMALL

Shares257.89K

TypeSH

Market value$12.00M

1.65%

Sole

257.89K

Shared

0.00

None

0.00

SPDR SER TR

SOLE

PRTFLO S&P500 VL

Shares194.91K

TypeSH

Market value$10.30M

1.42%

Sole

194.91K

Shared

0.00

None

0.00

VANGUARD INDEX FDS

SOLE

SML CP GRW ETF

Shares32.07K

TypeSH

Market value$8.57M

1.18%

Sole

32.07K

Shared

0.00

None

0.00

ISHARES TR

SOLE

RUS MDCP VAL ETF

Shares62.39K

TypeSH

Market value$8.25M

1.14%

Sole

62.39K

Shared

0.00

None

0.00

WEC ENERGY GROUP INC

SOLE

COM

Shares81.11K

TypeSH

Market value$7.80M

1.07%

Sole

81.11K

Shared

0.00

None

0.00

VANGUARD INDEX FDS

SOLE

MCAP VL IDXVIP

Shares43.81K

TypeSH

Market value$7.35M

1.01%

Sole

43.81K

Shared

0.00

None

0.00

Issuer	Class	Shares	Type	Value / Portfolio %	Voting — Sole
J P MORGAN EXCHANGE TRADED FSOLE	CORE PLUS BD ETF	1.25M	SH	$60.18M 8.29%	1.25M
SPDR SER TRSOLE	PRTFLO S&P500 GW	649.82K	SH	$53.90M 7.43%	649.82K
HARTFORD FDS EXCHANGE TRADEDSOLE	TOTAL RTRN ETF	1.46M	SH	$51.01M 7.03%	1.46M
SPDR SER TRSOLE	S&P 600 SMCP VAL	582.95K	SH	$50.61M 6.97%	582.95K
WISDOMTREE TRSOLE	US MIDCAP DIVID	867.94K	SH	$44.38M 6.12%	867.94K
VANGUARD INDEX FDSSOLE	VALUE ETF	232.62K	SH	$40.61M 5.60%	232.62K
DIMENSIONAL ETF TRUSTSOLE	INTL CORE EQT MK	1.25M	SH	$39.70M 5.47%	1.25M
VANGUARD INDEX FDSSOLE	GROWTH ETF	79.65K	SH	$30.58M 4.21%	79.65K
VANGUARD WHITEHALL FDSSOLE	HIGH DIV YLD	214.57K	SH	$27.51M 3.79%	214.57K
VANGUARD BD INDEX FDSSOLE	SHORT TRM BOND	312.41K	SH	$24.58M 3.39%	312.41K
J P MORGAN EXCHANGE TRADED FSOLE	ULTRA SHRT ETF	460.08K	SH	$23.34M 3.22%	460.08K
DIMENSIONAL ETF TRUSTSOLE	EMGR CRE EQT MNG	837.62K	SH	$22.96M 3.16%	837.62K
SPDR SER TRSOLE	S&P 600 SMCP GRW	238.46K	SH	$22.20M 3.06%	238.46K
SCHWAB STRATEGIC TRSOLE	US LCAP GR ETF	199.77K	SH	$20.81M 2.87%	199.77K
WISDOMTREE TRSOLE	EMG MKTS SMCAP	363.12K	SH	$19.50M 2.69%	363.12K
SCHWAB STRATEGIC TRSOLE	US DIVIDEND EQ	203.05K	SH	$17.16M 2.37%	203.05K
PACER FDS TRSOLE	US CASH COWS 100	242.57K	SH	$14.03M 1.93%	242.57K
VANGUARD INDEX FDSSOLE	SM CP VAL ETF	65.38K	SH	$13.13M 1.81%	65.38K
FIRST TR EXCHANGE-TRADED FDSOLE	FST LOW OPPT EFT	246.94K	SH	$12.20M 1.68%	246.94K
PACER FDS TRSOLE	PACER US SMALL	257.89K	SH	$12.00M 1.65%	257.89K
SPDR SER TRSOLE	PRTFLO S&P500 VL	194.91K	SH	$10.30M 1.42%	194.91K
VANGUARD INDEX FDSSOLE	SML CP GRW ETF	32.07K	SH	$8.57M 1.18%	32.07K
ISHARES TRSOLE	RUS MDCP VAL ETF	62.39K	SH	$8.25M 1.14%	62.39K
WEC ENERGY GROUP INCSOLE	COM	81.11K	SH	$7.80M 1.07%	81.11K
VANGUARD INDEX FDSSOLE	MCAP VL IDXVIP	43.81K	SH	$7.35M 1.01%	43.81K

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