Filed: 7/17/2025ACC: 0001754960-25-000425
📋 What this filing means
ELSER FINANCIAL PLANNING, INC filed this quarterly 13F‑HR report disclosing 127 equity positions with a total reported market value of $1.67B. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
127
Positions
$1.67B
Total AUM (reported)
43.43M
Total Shares
Allocation by class
COM$982.39M58.9%
CORE FIXED INCOM$153.16M9.2%
US CORE EQT MKT$86.23M5.2%
US EQUITY MARKET$63.98M3.8%
INTL CORE EQUITY$63.76M3.8%
US MKTWIDE VALUE$40.42M2.4%
US SMALL CAP ETF$39.88M2.4%
Portfolio Concentration
Top 3$1.17B70.4%
4–10$311.81M18.7%
11–25$114.18M6.8%
Rest$68.74M4.1%
Top 3 weight
70.4%
Top 10 weight
89.0%
Voting Authority Distribution
Total shares with voting rights: 43.43M
Sole
Full voting authority
0.00
shares
% of voting shares0.0%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
43.43M
shares
% of voting shares100.0%
Investment Discretion (by position count)
Sole127
Shared0
Other0
Dominant voting typeNone · 100.0% of voting shares
Institutional Holdings127
Rows:
MERCHANTS BANCORP IND
SOLEShares27.09M
TypeSH
Market value$934.50M
56.00%
Sole
0.00
Shared
0.00
None
27.09M
DIMENSIONAL ETF TRUST
SOLEShares3.66M
TypeSH
Market value$153.16M
9.18%
Sole
0.00
Shared
0.00
None
3.66M
DIMENSIONAL ETF TRUST
SOLEShares2.02M
TypeSH
Market value$86.23M
5.17%
Sole
0.00
Shared
0.00
None
2.02M
DIMENSIONAL ETF TRUST
SOLEShares948.82K
TypeSH
Market value$63.98M
3.83%
Sole
0.00
Shared
0.00
None
948.82K
DIMENSIONAL ETF TRUST
SOLEShares2.07M
TypeSH
Market value$63.76M
3.82%
Sole
0.00
Shared
0.00
None
2.07M
DIMENSIONAL ETF TRUST
SOLEShares955.60K
TypeSH
Market value$40.42M
2.42%
Sole
0.00
Shared
0.00
None
955.60K
DIMENSIONAL ETF TRUST
SOLEShares620.02K
TypeSH
Market value$39.88M
2.39%
Sole
0.00
Shared
0.00
None
620.02K
DIMENSIONAL ETF TRUST
SOLEShares705.64K
TypeSH
Market value$38.60M
2.31%
Sole
0.00
Shared
0.00
None
705.64K
DIMENSIONAL ETF TRUST
SOLEShares744.42K
TypeSH
Market value$35.64M
2.14%
Sole
0.00
Shared
0.00
None
744.42K
DIMENSIONAL ETF TRUST
SOLEShares983.02K
TypeSH
Market value$29.53M
1.77%
Sole
0.00
Shared
0.00
None
983.02K
ELI LILLY & CO
SOLEShares20.13K
TypeSH
Market value$15.90M
0.95%
Sole
0.00
Shared
0.00
None
20.13K
DIMENSIONAL ETF TRUST
SOLEShares524.03K
TypeSH
Market value$15.38M
0.92%
Sole
0.00
Shared
0.00
None
524.03K
DIMENSIONAL ETF TRUST
SOLEShares426.11K
TypeSH
Market value$11.36M
0.68%
Sole
0.00
Shared
0.00
None
426.11K
DIMENSIONAL ETF TRUST
SOLEShares229K
TypeSH
Market value$8.90M
0.53%
Sole
0.00
Shared
0.00
None
229K
DIMENSIONAL ETF TRUST
SOLEShares206.61K
TypeSH
Market value$8.16M
0.49%
Sole
0.00
Shared
0.00
None
206.61K
DIMENSIONAL ETF TRUST
SOLEShares104.23K
TypeSH
Market value$7.01M
0.42%
Sole
0.00
Shared
0.00
None
104.23K
DIMENSIONAL ETF TRUST
SOLEShares230.43K
TypeSH
Market value$6.92M
0.41%
Sole
0.00
Shared
0.00
None
230.43K
ISHARES TR
SOLEShares266.07K
TypeSH
Market value$6.65M
0.40%
Sole
0.00
Shared
0.00
None
266.07K
DIMENSIONAL ETF TRUST
SOLEShares173.11K
TypeSH
Market value$5.92M
0.35%
Sole
0.00
Shared
0.00
None
173.11K
APPLE INC
SOLEShares25.67K
TypeSH
Market value$5.39M
0.32%
Sole
0.00
Shared
0.00
None
25.67K
DIMENSIONAL ETF TRUST
SOLEShares176.83K
TypeSH
Market value$5.18M
0.31%
Sole
0.00
Shared
0.00
None
176.83K
VANGUARD INDEX FDS
SOLEShares8.71K
TypeSH
Market value$4.98M
0.30%
Sole
0.00
Shared
0.00
None
8.71K
DIMENSIONAL ETF TRUST
SOLEShares124.89K
TypeSH
Market value$4.79M
0.29%
Sole
0.00
Shared
0.00
None
124.89K
VANGUARD SCOTTSDALE FDS
SOLEShares52.87K
TypeSH
Market value$4.32M
0.26%
Sole
0.00
Shared
0.00
None
52.87K
SCHWAB STRATEGIC TR
SOLEShares135.02K
TypeSH
Market value$3.33M
0.20%
Sole
0.00
Shared
0.00
None
135.02K
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
MERCHANTS BANCORP INDSOLE | COM | 27.09M | SH | $934.50M 56.00% | 0.00 | 0.00 | 27.09M |
DIMENSIONAL ETF TRUSTSOLE | CORE FIXED INCOM | 3.66M | SH | $153.16M 9.18% | 0.00 | 0.00 | 3.66M |
DIMENSIONAL ETF TRUSTSOLE | US CORE EQT MKT | 2.02M | SH | $86.23M 5.17% | 0.00 | 0.00 | 2.02M |
DIMENSIONAL ETF TRUSTSOLE | US EQUITY MARKET | 948.82K | SH | $63.98M 3.83% | 0.00 | 0.00 | 948.82K |
DIMENSIONAL ETF TRUSTSOLE | INTL CORE EQUITY | 2.07M | SH | $63.76M 3.82% | 0.00 | 0.00 | 2.07M |
DIMENSIONAL ETF TRUSTSOLE | US MKTWIDE VALUE | 955.60K | SH | $40.42M 2.42% | 0.00 | 0.00 | 955.60K |
DIMENSIONAL ETF TRUSTSOLE | US SMALL CAP ETF | 620.02K | SH | $39.88M 2.39% | 0.00 | 0.00 | 620.02K |
DIMENSIONAL ETF TRUSTSOLE | US TARGETED VLU | 705.64K | SH | $38.60M 2.31% | 0.00 | 0.00 | 705.64K |
DIMENSIONAL ETF TRUSTSOLE | SHORT DURATION F | 744.42K | SH | $35.64M 2.14% | 0.00 | 0.00 | 744.42K |
DIMENSIONAL ETF TRUSTSOLE | EMERGING MKTS CO | 983.02K | SH | $29.53M 1.77% | 0.00 | 0.00 | 983.02K |
ELI LILLY & COSOLE | COM | 20.13K | SH | $15.90M 0.95% | 0.00 | 0.00 | 20.13K |
DIMENSIONAL ETF TRUSTSOLE | WORLD EX US CORE | 524.03K | SH | $15.38M 0.92% | 0.00 | 0.00 | 524.03K |
DIMENSIONAL ETF TRUSTSOLE | GLOBAL REAL EST | 426.11K | SH | $11.36M 0.68% | 0.00 | 0.00 | 426.11K |
DIMENSIONAL ETF TRUSTSOLE | INTERNATIONAL | 229K | SH | $8.90M 0.53% | 0.00 | 0.00 | 229K |
DIMENSIONAL ETF TRUSTSOLE | US SUSTAINABILTY | 206.61K | SH | $8.16M 0.49% | 0.00 | 0.00 | 206.61K |
DIMENSIONAL ETF TRUSTSOLE | US CORE EQUITY 1 | 104.23K | SH | $7.01M 0.42% | 0.00 | 0.00 | 104.23K |
DIMENSIONAL ETF TRUSTSOLE | US SMALL CAP VAL | 230.43K | SH | $6.92M 0.41% | 0.00 | 0.00 | 230.43K |
ISHARES TRSOLE | ESG AWRE 1 5 YR | 266.07K | SH | $6.65M 0.40% | 0.00 | 0.00 | 266.07K |
DIMENSIONAL ETF TRUSTSOLE | INTL CORE EQT MK | 173.11K | SH | $5.92M 0.35% | 0.00 | 0.00 | 173.11K |
APPLE INCSOLE | COM | 25.67K | SH | $5.39M 0.32% | 0.00 | 0.00 | 25.67K |
DIMENSIONAL ETF TRUSTSOLE | EMGR CRE EQT MNG | 176.83K | SH | $5.18M 0.31% | 0.00 | 0.00 | 176.83K |
VANGUARD INDEX FDSSOLE | S&P 500 ETF SHS | 8.71K | SH | $4.98M 0.30% | 0.00 | 0.00 | 8.71K |
DIMENSIONAL ETF TRUSTSOLE | EMERGING MARKETS | 124.89K | SH | $4.79M 0.29% | 0.00 | 0.00 | 124.89K |
VANGUARD SCOTTSDALE FDSSOLE | INT-TERM CORP | 52.87K | SH | $4.32M 0.26% | 0.00 | 0.00 | 52.87K |
SCHWAB STRATEGIC TRSOLE | US LRG CAP ETF | 135.02K | SH | $3.33M 0.20% | 0.00 | 0.00 | 135.02K |
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