EDWARDS MARY BETH BETH

PrivateCIK: 1833121
Location

DENTON, TX

Senior insider sale

SVP, CIO & CTO at SALLY BEAUTY HOLDINGS, INC. — senior position signals high conviction

$252.6K

26.59K shares

What this filing means

EDWARDS MARY BETH BETH plans to sell 26.59K shares of SALLY BEAUTY HOLDINGS, INC. valued at approximately $252.6K. Form 144 is a notice of intent to sell restricted or control securities — not a mandatory transaction. This filing provides advance warning of potential selling pressure.

InsiderEDWARDS MARY BETH BETHCIK 1833121
Officer· SVP, CIO & CTO
Since Nov 2020
26.59K
Shares to sell
$252.6K
Approx. market value
26.59K
Acquired (3 months)
1
Planned
Securities Acquired — Last 3 Months1
Sort

Stk Opt Exercise

CASH

2/13/2025
26.59K
Total acquired26.59K
Planned & Completed Dispositions1
Sort
NYSEPlanned

Units to sell

26.59K

Market value

$252.6K

2/13/2025
Total

Units

26.59K

Value

$252.6K

EDWARDS MARY BETH BETH — Planned Insider Sale (Form 144) | Finecho