D LOREN ROBERT W (CEO and Chairman) purchased 0.7% of their position (5.50K shares) of XCEL BRANDS, INC. on the open market
Open‑market purchase worth $5.3K — a small addition. The strongest form of insider conviction signal.
P · 2 purchases
Filed: 8/31/2026ACC: 0001104659-26-103671
DirectorOfficer10% Owner· CEO and Chairman
Since Feb 2026
+5.50K
Net shares
Net buyer
$5.3K
Total acquired
2
Open market trades
2B · 0S
2
Total transactions
5.50K acquired
Non-Derivative Transactions2
Common Stock
Direct
Shares
+2K
Price / share
$0.95
Trade value
$1.91K
% of position
0.3%
8/27/2026
795.22K→797.22K
Common Stock
Direct
Shares
+3.50K
Price / share
$0.95
Trade value
$3.34K
% of position
0.4%
8/28/2026
797.22K→800.72K
Total
Net shares
+5.50K
Net value
$5.25K
| Security | Date | Type | Shares | Price / Share | Trade Value | % of Position | Held Before | Held After |
|---|---|---|---|---|---|---|---|---|
| Common Stock Direct | 8/27/2026 | P · Purchase | +2K | $0.95 | $1.91K | 0.3% | 795.22K | 797.22K |
| Common Stock Direct | 8/28/2026 | P · Purchase | +3.50K | $0.95 | $3.34K | 0.4% | 797.22K | 800.72K |
| Total | +5.50K | $5.25K | ||||||
Derivative Transactions0
No derivative transactions reported
Non-Derivative Holdings (Post-Transaction)2
Common Stock
IndirectShares owned60.73K
Common Stock
IndirectShares owned1.74K
Total
62.47K indirect62.47K
| Security Title | Shares Owned | Ownership Type |
|---|---|---|
| Common Stock | 60.73K | Indirect |
| Common Stock | 1.74K | Indirect |
| Total | 62.47K | 62.47K indirect |
Derivative Holdings (Post-Transaction)0
No derivative holdings reported