CYR WILLIAM B. (Chief Executive Officer) sold 29.1% of their position (39.66K shares) of FRESHPET, INC. on the open market

Open‑market sale worth $2.96M — a significant reduction. Review remaining holdings and any 10b5‑1 plan disclosures.

S · 4 sales

CYR WILLIAM B.

Filed: 8/28/2026ACC: 0000929638-26-003285

InsiderCYR WILLIAM B.CIK 1680803

→

IssuerFRESHPET, INC.CIK 1611647

DirectorOfficer· Chief Executive Officer

Since Mar 2026

-39.66K

Net shares

Net seller

$2.96M

Total sold

Open market trades

0B · 4S

Total transactions

76K acquired · 115.67K disposed

Non-Derivative Transactions8

Common Stock

Direct

M · Option Exercise

+56.44K

Price / share

$10.23

Trade value

$577.40K

% of position

17.0%

8/26/2026

331.31K→387.75K

Common Stock

Direct

S · Sale

−37.01K

Price / share

$74.67

Trade value

$2.76M

% of position

9.5%

8/26/2026

387.75K→350.74K

Common Stock

Indirect

M · Option Exercise

+4.18K

Price / share

$10.23

Trade value

$42.76K

% of position

9.2%

8/26/2026

45.43K→49.61K

Common Stock

Indirect

S · Sale

−568.00

Price / share

$75.40

Trade value

$42.83K

% of position

1.1%

8/26/2026

49.61K→49.04K

Common Stock

Indirect

M · Option Exercise

+8.17K

Price / share

$10.23

Trade value

$83.58K

% of position

8.2%

8/26/2026

99.47K→107.64K

Common Stock

Indirect

S · Sale

−1.11K

Price / share

$75.40

Trade value

$83.69K

% of position

1.0%

8/26/2026

107.64K→106.53K

Common Stock

Indirect

M · Option Exercise

+7.21K

Price / share

$10.23

Trade value

$73.75K

% of position

8.0%

8/26/2026

90.45K→97.66K

Common Stock

Indirect

S · Sale

−979.00

Price / share

$75.40

Trade value

$73.82K

% of position

1.0%

8/26/2026

97.66K→96.68K

Total

Net shares

+36.34K

Net value

-$2.19M

Security	Date	Type	Shares	Price / Share	Trade Value	% of Position	Held Before	Held After
Common Stock Direct	8/26/2026	M · Option Exercise	+56.44K	$10.23	$577.40K	17.0%	331.31K	387.75K
Common Stock Direct	8/26/2026	S · Sale	−37.01K	$74.67	$2.76M	9.5%	387.75K	350.74K
Common Stock Indirect	8/26/2026	M · Option Exercise	+4.18K	$10.23	$42.76K	9.2%	45.43K	49.61K
Common Stock Indirect	8/26/2026	S · Sale	−568.00	$75.40	$42.83K	1.1%	49.61K	49.04K
Common Stock Indirect	8/26/2026	M · Option Exercise	+8.17K	$10.23	$83.58K	8.2%	99.47K	107.64K
Common Stock Indirect	8/26/2026	S · Sale	−1.11K	$75.40	$83.69K	1.0%	107.64K	106.53K
Common Stock Indirect	8/26/2026	M · Option Exercise	+7.21K	$10.23	$73.75K	8.0%	90.45K	97.66K
Common Stock Indirect	8/26/2026	S · Sale	−979.00	$75.40	$73.82K	1.0%	97.66K	96.68K
Total			+36.34K		-$2.19M

Derivative Transactions4

Options to purchase common stock

Direct

M · Option Exercise

Converts to

Common Stock

56.44K shares

−56.44K

Strike price

10.23

Held after

0.00

Exercisable

—

8/26/2026

Options to purchase common stock

Indirect

M · Option Exercise

Converts to

Common Stock

4.18K shares

−4.18K

Strike price

10.23

Held after

0.00

Exercisable

—

8/26/2026

Options to purchase common stock

Indirect

M · Option Exercise

Converts to

Common Stock

8.17K shares

−8.17K

Strike price

10.23

Held after

0.00

Exercisable

—

8/26/2026

Options to purchase common stock

Indirect

M · Option Exercise

Converts to

Common Stock

7.21K shares

−7.21K

Strike price

10.23

Held after

0.00

Exercisable

—

8/26/2026

Security	Converts To	Date	Type	Shares	Strike Price	Exercisable
Options to purchase common stock Direct	Common Stock56.44K shares	8/26/2026	M · Option Exercise	−56.44K	10.23	—
Options to purchase common stock Indirect	Common Stock4.18K shares	8/26/2026	M · Option Exercise	−4.18K	10.23	—
Options to purchase common stock Indirect	Common Stock8.17K shares	8/26/2026	M · Option Exercise	−8.17K	10.23	—
Options to purchase common stock Indirect	Common Stock7.21K shares	8/26/2026	M · Option Exercise	−7.21K	10.23	—