CYR WILLIAM B.

PrivateCIK: 1680803
Location

SECAUCUS, NJ

CYR WILLIAM B. (Chief Executive Officer) sold 41.2% of their position (44.07K shares) of FRESHPET, INC. on the open market

Open‑market sale worth $3.21M — a major position exit. Review remaining holdings and any 10b5‑1 plan disclosures.

S · 4 sales
InsiderCYR WILLIAM B.CIK 1680803
→
IssuerFRESHPET, INC.CIK 1611647
DirectorOfficer· Chief Executive Officer
Since Mar 2026
-44.07K
Net shares
Net seller
$3.21M
Total sold
4
Open market trades
0B · 4S
12
Total transactions
84K acquired · 128.07K disposed
Non-Derivative Transactions8

Common Stock

Direct
M · Option Exercise

Shares

+62.37K

Price / share

$10.23

Trade value

$638.03K

% of position

27.8%
8/14/2026
224.46K→286.83K

Common Stock

Direct
S · Sale

Shares

−41.02K

Price / share

$72.91

Trade value

$2.99M

% of position

14.3%
8/14/2026
286.83K→245.81K

Common Stock

Indirect
M · Option Exercise

Shares

+4.62K

Price / share

$10.23

Trade value

$47.26K

% of position

18.1%
8/14/2026
25.57K→30.18K

Common Stock

Indirect
S · Sale

Shares

−651.00

Price / share

$72.82

Trade value

$47.41K

% of position

2.2%
8/14/2026
30.18K→29.53K

Common Stock

Indirect
M · Option Exercise

Shares

+9.03K

Price / share

$10.23

Trade value

$92.38K

% of position

14.9%
8/14/2026
60.63K→69.66K

Common Stock

Indirect
S · Sale

Shares

−1.27K

Price / share

$72.82

Trade value

$92.55K

% of position

1.8%
8/14/2026
69.66K→68.39K

Common Stock

Indirect
M · Option Exercise

Shares

+7.98K

Price / share

$10.23

Trade value

$81.65K

% of position

14.2%
8/14/2026
56.12K→64.10K

Common Stock

Indirect
S · Sale

Shares

−1.12K

Price / share

$72.82

Trade value

$81.85K

% of position

1.8%
8/14/2026
64.10K→62.98K
Total

Net shares

+39.93K

Net value

-$2.35M

Derivative Transactions4

Options to purchase common stock

Direct
M · Option Exercise
Converts to

Common Stock

62.37K shares

Shares

−62.37K

Strike price

10.23

Held after

305.92K

Exercisable

—

8/14/2026

Options to purchase common stock

Indirect
M · Option Exercise
Converts to

Common Stock

4.62K shares

Shares

−4.62K

Strike price

10.23

Held after

22.66K

Exercisable

—

8/14/2026

Options to purchase common stock

Indirect
M · Option Exercise
Converts to

Common Stock

9.03K shares

Shares

−9.03K

Strike price

10.23

Held after

44.29K

Exercisable

—

8/14/2026

Options to purchase common stock

Indirect
M · Option Exercise
Converts to

Common Stock

7.98K shares

Shares

−7.98K

Strike price

10.23

Held after

39.13K

Exercisable

—

8/14/2026
CYR WILLIAM B. — Insider Transaction (Form 4) Filed Aug 18, 2026 | Finecho