CREATIVE PLANNING

Filed: 11/16/2023ACC: 0001580642-23-006235

📋 What this filing means

CREATIVE PLANNING filed this quarterly 13F‑HR report disclosing 2808 equity positions with a total reported market value of $74.94B. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

2808

Positions

$74.94B

Total AUM (reported)

1.13B

Total Shares

Allocation by class

COM$9.63B12.8%

CORE S&P500 ETF$8.57B11.4%

VAN FTSE DEV MKT$5.43B7.2%

TOTAL BND MRKT$3.87B5.2%

CORE MSCI EMKT$3.33B4.4%

PORTFOLIO S&P400$2.62B3.5%

LARGE CAP ETF$2.54B3.4%

Portfolio Concentration

Top 3$17.87B23.8%

4–10$15.42B20.6%

11–25$16.98B22.7%

Rest$24.68B32.9%

Top 3 weight

23.8%

Top 10 weight

44.4%

Voting Authority Distribution

Total shares with voting rights: 1.13B

Sole

Full voting authority

1.81M

% of voting shares0.2%

Shared

Joint voting authority

0.00

% of voting shares0.0%

None

No voting authority

1.12B

% of voting shares99.8%

Investment Discretion (by position count)

Sole1364

Shared0

Other1444

Dominant voting typeNone · 99.8% of voting shares

Institutional Holdings2808

Rows:

ISHARES TR

DFND

CORE S&P500 ETF

Shares19.96M

TypeSH

Market value$8.57B

11.44%

Sole

10.51K

Shared

0.00

None

19.95M

VANGUARD TAX-MANAGED FDS

DFND

VAN FTSE DEV MKT

Shares124.13M

TypeSH

Market value$5.43B

7.24%

Sole

58.85K

Shared

0.00

None

124.07M

VANGUARD BD INDEX FDS

DFND

TOTAL BND MRKT

Shares55.51M

TypeSH

Market value$3.87B

5.17%

Sole

89.27K

Shared

0.00

None

55.42M

ISHARES INC

DFND

CORE MSCI EMKT

Shares70.07M

TypeSH

Market value$3.33B

4.45%

Sole

54.87K

Shared

0.00

None

70.02M

SPDR SER TR

DFND

PORTFOLIO S&P400

Shares59.93M

TypeSH

Market value$2.62B

3.50%

Sole

36.34K

Shared

0.00

None

59.90M

VANGUARD INDEX FDS

DFND

LARGE CAP ETF

Shares12.98M

TypeSH

Market value$2.54B

3.39%

Sole

11.53K

Shared

0.00

None

12.97M

VANGUARD INDEX FDS

DFND

TOTAL STK MKT

Shares8.35M

TypeSH

Market value$1.77B

2.37%

Sole

3.94K

Shared

0.00

None

8.35M

VANGUARD SCOTTSDALE FDS

DFND

INT-TERM CORP

Shares23.13M

TypeSH

Market value$1.76B

2.35%

Sole

15.06K

Shared

0.00

None

23.12M

VANGUARD INDEX FDS

DFND

MID CAP ETF

Shares8.28M

TypeSH

Market value$1.72B

2.30%

Sole

9.31K

Shared

0.00

None

8.27M

SPDR INDEX SHS FDS

DFND

PORTFOLIO DEVLPD

Shares53.62M

TypeSH

Market value$1.66B

2.22%

Sole

74.06K

Shared

0.00

None

53.54M

APPLE INC

DFND

COM

Shares9.07M

TypeSH

Market value$1.53B

2.04%

Sole

29.09K

Shared

0.00

None

9.04M

WISDOMTREE TR

DFND

EMG MKTS SMCAP

Shares31.79M

TypeSH

Market value$1.47B

1.96%

Sole

29.60K

Shared

0.00

None

31.76M

SCHWAB STRATEGIC TR

DFND

US LRG CAP ETF

Shares28.95M

TypeSH

Market value$1.46B

1.95%

Sole

54.86K

Shared

0.00

None

28.89M

VANGUARD INDEX FDS

DFND

REAL ESTATE ETF

Shares19.22M

TypeSH

Market value$1.45B

1.94%

Sole

6.90K

Shared

0.00

None

19.21M

SPDR SER TR

DFND

PORTFOLIO S&P500

Shares26.06M

TypeSH

Market value$1.31B

1.75%

Sole

24.35K

Shared

0.00

None

26.03M

SPDR S&P 500 ETF TR

DFND

TR UNIT

Shares2.99M

TypeSH

Market value$1.28B

1.70%

Sole

48.00

Shared

0.00

None

2.99M

ISHARES TR

DFND

NATIONAL MUN ETF

Shares11.69M

TypeSH

Market value$1.20B

1.60%

Sole

16.74K

Shared

0.00

None

11.67M

ISHARES TR

DFND

CORE US AGGBD ET

Shares11.80M

TypeSH

Market value$1.11B

1.48%

Sole

27.69K

Shared

0.00

None

11.77M

ISHARES TR

DFND

CORE MSCI INTL

Shares17.98M

TypeSH

Market value$1.05B

1.40%

Sole

5.40K

Shared

0.00

None

17.98M

VANGUARD MUN BD FDS

DFND

TAX EXEMPT BD

Shares21.50M

TypeSH

Market value$1.03B

1.38%

Sole

2.01K

Shared

0.00

None

21.49M

BERKSHIRE HATHAWAY INC DEL

DFND

CL B NEW

Shares2.65M

TypeSH

Market value$922.05M

1.23%

Sole

5.24K

Shared

0.00

None

2.64M

VANGUARD INTL EQUITY INDEX F

DFND

FTSE EMR MKT ETF

Shares22.90M

TypeSH

Market value$897.81M

1.20%

Sole

3.57K

Shared

0.00

None

22.89M

SPDR INDEX SHS FDS

DFND

PORTFOLIO EMG MK

Shares24.95M

TypeSH

Market value$837.46M

1.12%

Sole

66.83K

Shared

0.00

None

24.88M

MICROSOFT CORP

DFND

COM

Shares2.27M

TypeSH

Market value$714.39M

0.95%

Sole

5.13K

Shared

0.00

None

2.27M

SCHWAB STRATEGIC TR

DFND

INTL EQTY ETF

Shares20.93M

TypeSH

Market value$710.72M

0.95%

Sole

122.20K

Shared

0.00

None

20.81M

Issuer	Class	Shares	Type	Value / Portfolio %	Voting — Sole	None
ISHARES TRDFND	CORE S&P500 ETF	19.96M	SH	$8.57B 11.44%	10.51K	19.95M
VANGUARD TAX-MANAGED FDSDFND	VAN FTSE DEV MKT	124.13M	SH	$5.43B 7.24%	58.85K	124.07M
VANGUARD BD INDEX FDSDFND	TOTAL BND MRKT	55.51M	SH	$3.87B 5.17%	89.27K	55.42M
ISHARES INCDFND	CORE MSCI EMKT	70.07M	SH	$3.33B 4.45%	54.87K	70.02M
SPDR SER TRDFND	PORTFOLIO S&P400	59.93M	SH	$2.62B 3.50%	36.34K	59.90M
VANGUARD INDEX FDSDFND	LARGE CAP ETF	12.98M	SH	$2.54B 3.39%	11.53K	12.97M
VANGUARD INDEX FDSDFND	TOTAL STK MKT	8.35M	SH	$1.77B 2.37%	3.94K	8.35M
VANGUARD SCOTTSDALE FDSDFND	INT-TERM CORP	23.13M	SH	$1.76B 2.35%	15.06K	23.12M
VANGUARD INDEX FDSDFND	MID CAP ETF	8.28M	SH	$1.72B 2.30%	9.31K	8.27M
SPDR INDEX SHS FDSDFND	PORTFOLIO DEVLPD	53.62M	SH	$1.66B 2.22%	74.06K	53.54M
APPLE INCDFND	COM	9.07M	SH	$1.53B 2.04%	29.09K	9.04M
WISDOMTREE TRDFND	EMG MKTS SMCAP	31.79M	SH	$1.47B 1.96%	29.60K	31.76M
SCHWAB STRATEGIC TRDFND	US LRG CAP ETF	28.95M	SH	$1.46B 1.95%	54.86K	28.89M
VANGUARD INDEX FDSDFND	REAL ESTATE ETF	19.22M	SH	$1.45B 1.94%	6.90K	19.21M
SPDR SER TRDFND	PORTFOLIO S&P500	26.06M	SH	$1.31B 1.75%	24.35K	26.03M
SPDR S&P 500 ETF TRDFND	TR UNIT	2.99M	SH	$1.28B 1.70%	48.00	2.99M
ISHARES TRDFND	NATIONAL MUN ETF	11.69M	SH	$1.20B 1.60%	16.74K	11.67M
ISHARES TRDFND	CORE US AGGBD ET	11.80M	SH	$1.11B 1.48%	27.69K	11.77M
ISHARES TRDFND	CORE MSCI INTL	17.98M	SH	$1.05B 1.40%	5.40K	17.98M
VANGUARD MUN BD FDSDFND	TAX EXEMPT BD	21.50M	SH	$1.03B 1.38%	2.01K	21.49M
BERKSHIRE HATHAWAY INC DELDFND	CL B NEW	2.65M	SH	$922.05M 1.23%	5.24K	2.64M
VANGUARD INTL EQUITY INDEX FDFND	FTSE EMR MKT ETF	22.90M	SH	$897.81M 1.20%	3.57K	22.89M
SPDR INDEX SHS FDSDFND	PORTFOLIO EMG MK	24.95M	SH	$837.46M 1.12%	66.83K	24.88M
MICROSOFT CORPDFND	COM	2.27M	SH	$714.39M 0.95%	5.13K	2.27M
SCHWAB STRATEGIC TRDFND	INTL EQTY ETF	20.93M	SH	$710.72M 0.95%	122.20K	20.81M

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