CREATIVE PLANNING

Filed: 2/17/2026ACC: 0001540235-26-000002

📋 What this filing means

CREATIVE PLANNING filed this quarterly 13F‑HR report disclosing 3893 equity positions with a total reported market value of $139.71B. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.

3893

Positions

$139.71B

Total AUM (reported)

1.74B

Total Shares

Allocation by class

COM$24.23B17.3%

CORE S&P500 ETF$15.75B11.3%

STATE STREET SPD$10.69B7.6%

TOTAL BND MRKT$8.72B6.2%

VAN FTSE DEV MKT$7.76B5.6%

PORTFOLIO DEVLPD$5.56B4.0%

CORE MSCI EMKT$5.13B3.7%

Portfolio Concentration

Top 3$32.23B23.1%

4–10$28.05B20.1%

11–25$28.11B20.1%

Rest$51.32B36.7%

Top 3 weight

23.1%

Top 10 weight

43.1%

Voting Authority Distribution

Total shares with voting rights: 1.75B

Sole

Full voting authority

4.62M

% of voting shares0.3%

Shared

Joint voting authority

0.00

% of voting shares0.0%

None

No voting authority

1.74B

% of voting shares99.7%

Investment Discretion (by position count)

Sole3887

Shared0

Other6

Dominant voting typeNone · 99.7% of voting shares

Institutional Holdings3893

Rows:

ISHARES TR

SOLE

CORE S&P500 ETF

Shares22.99M

TypeSH

Market value$15.75B

11.27%

Sole

28.72K

Shared

0.00

None

22.98M

VANGUARD BD INDEX FDS

SOLE

TOTAL BND MRKT

Shares117.75M

TypeSH

Market value$8.72B

6.24%

Sole

172.18K

Shared

0.00

None

117.69M

VANGUARD TAX-MANAGED FDS

SOLE

VAN FTSE DEV MKT

Shares124.18M

TypeSH

Market value$7.76B

5.55%

Sole

150.57K

Shared

0.00

None

124.11M

SPDR INDEX SHS FDS

SOLE

PORTFOLIO DEVLPD

Shares125.13M

TypeSH

Market value$5.56B

3.98%

Sole

151.58K

Shared

0.00

None

125.06M

SPDR SERIES TRUST

SOLE

STATE STREET SPD

Shares92.67M

TypeSH

Market value$5.37B

3.84%

Sole

124.44K

Shared

0.00

None

92.63M

ISHARES INC

SOLE

CORE MSCI EMKT

Shares76.28M

TypeSH

Market value$5.13B

3.67%

Sole

97.81K

Shared

0.00

None

76.24M

VANGUARD INDEX FDS

SOLE

LARGE CAP ETF

Shares12.22M

TypeSH

Market value$3.85B

2.75%

Sole

12.73K

Shared

0.00

None

12.20M

APPLE INC

SOLE

COM

Shares11.37M

TypeSH

Market value$3.07B

2.20%

Sole

52.39K

Shared

0.00

None

11.35M

SPDR SERIES TRUST

SOLE

STATE STREET SPD

Shares32.80M

TypeSH

Market value$2.63B

1.88%

Sole

109.58K

Shared

0.00

None

32.76M

VANGUARD INDEX FDS

SOLE

MID CAP ETF

Shares8.42M

TypeSH

Market value$2.44B

1.75%

Sole

11.92K

Shared

0.00

None

8.41M

NVIDIA CORPORATION

SOLE

COM

Shares12.75M

TypeSH

Market value$2.34B

1.68%

Sole

49.38K

Shared

0.00

None

12.74M

SCHWAB STRATEGIC TR

SOLE

US LRG CAP ETF

Shares83.81M

TypeSH

Market value$2.26B

1.61%

Sole

180.74K

Shared

0.00

None

83.65M

VANGUARD SCOTTSDALE FDS

SOLE

INT-TERM CORP

Shares26.57M

TypeSH

Market value$2.23B

1.59%

Sole

28.75K

Shared

0.00

None

26.55M

AMERICAN CENTY ETF TR

SOLE

INTL SMCP VLU

Shares22.59M

TypeSH

Market value$2.12B

1.52%

Sole

28.18K

Shared

0.00

None

22.58M

VANGUARD BD INDEX FDS

SOLE

SHORT TRM BOND

Shares26.09M

TypeSH

Market value$2.06B

1.47%

Sole

24.89K

Shared

0.00

None

26.08M

SPDR S&P 500 ETF TR

SOLE

TR UNIT

Shares3.01M

TypeSH

Market value$2.06B

1.47%

Sole

1.45K

Shared

0.00

None

3.01M

VANGUARD INDEX FDS

SOLE

TOTAL STK MKT

Shares6.07M

TypeSH

Market value$2.03B

1.46%

Sole

2.49K

Shared

0.00

None

6.06M

AMERICAN CENTY ETF TR

SOLE

US SML CP VALU

Shares18.84M

TypeSH

Market value$1.92B

1.38%

Sole

19.12K

Shared

0.00

None

18.84M

SELECT SECTOR SPDR TR

SOLE

STATE STREET REA

Shares44.49M

TypeSH

Market value$1.80B

1.29%

Sole

95.89K

Shared

0.00

None

44.47M

DIMENSIONAL ETF TRUST

SOLE

US SMALL CAP ETF

Shares24.84M

TypeSH

Market value$1.73B

1.24%

Sole

22.77K

Shared

0.00

None

24.83M

MICROSOFT CORP

SOLE

COM

Shares3.52M

TypeSH

Market value$1.70B

1.22%

Sole

14.84K

Shared

0.00

None

3.51M

SPDR SERIES TRUST

SOLE

STATE STREET SPD

Shares50.90M

TypeSH

Market value$1.54B

1.10%

Sole

70.03K

Shared

0.00

None

50.87M

ISHARES TR

SOLE

NATIONAL MUN ETF

Shares13.56M

TypeSH

Market value$1.45B

1.04%

Sole

11.71K

Shared

0.00

None

13.55M

ISHARES TR

SOLE

CORE MSCI INTL

Shares17.56M

TypeSH

Market value$1.45B

1.04%

Sole

42.36K

Shared

0.00

None

17.53M

BERKSHIRE HATHAWAY INC DEL

SOLE

CL B NEW

Shares2.87M

TypeSH

Market value$1.44B

1.03%

Sole

22.33K

Shared

0.00

None

2.85M

Issuer	Class	Shares	Type	Value / Portfolio %	Voting — Sole	None
ISHARES TRSOLE	CORE S&P500 ETF	22.99M	SH	$15.75B 11.27%	28.72K	22.98M
VANGUARD BD INDEX FDSSOLE	TOTAL BND MRKT	117.75M	SH	$8.72B 6.24%	172.18K	117.69M
VANGUARD TAX-MANAGED FDSSOLE	VAN FTSE DEV MKT	124.18M	SH	$7.76B 5.55%	150.57K	124.11M
SPDR INDEX SHS FDSSOLE	PORTFOLIO DEVLPD	125.13M	SH	$5.56B 3.98%	151.58K	125.06M
SPDR SERIES TRUSTSOLE	STATE STREET SPD	92.67M	SH	$5.37B 3.84%	124.44K	92.63M
ISHARES INCSOLE	CORE MSCI EMKT	76.28M	SH	$5.13B 3.67%	97.81K	76.24M
VANGUARD INDEX FDSSOLE	LARGE CAP ETF	12.22M	SH	$3.85B 2.75%	12.73K	12.20M
APPLE INCSOLE	COM	11.37M	SH	$3.07B 2.20%	52.39K	11.35M
SPDR SERIES TRUSTSOLE	STATE STREET SPD	32.80M	SH	$2.63B 1.88%	109.58K	32.76M
VANGUARD INDEX FDSSOLE	MID CAP ETF	8.42M	SH	$2.44B 1.75%	11.92K	8.41M
NVIDIA CORPORATIONSOLE	COM	12.75M	SH	$2.34B 1.68%	49.38K	12.74M
SCHWAB STRATEGIC TRSOLE	US LRG CAP ETF	83.81M	SH	$2.26B 1.61%	180.74K	83.65M
VANGUARD SCOTTSDALE FDSSOLE	INT-TERM CORP	26.57M	SH	$2.23B 1.59%	28.75K	26.55M
AMERICAN CENTY ETF TRSOLE	INTL SMCP VLU	22.59M	SH	$2.12B 1.52%	28.18K	22.58M
VANGUARD BD INDEX FDSSOLE	SHORT TRM BOND	26.09M	SH	$2.06B 1.47%	24.89K	26.08M
SPDR S&P 500 ETF TRSOLE	TR UNIT	3.01M	SH	$2.06B 1.47%	1.45K	3.01M
VANGUARD INDEX FDSSOLE	TOTAL STK MKT	6.07M	SH	$2.03B 1.46%	2.49K	6.06M
AMERICAN CENTY ETF TRSOLE	US SML CP VALU	18.84M	SH	$1.92B 1.38%	19.12K	18.84M
SELECT SECTOR SPDR TRSOLE	STATE STREET REA	44.49M	SH	$1.80B 1.29%	95.89K	44.47M
DIMENSIONAL ETF TRUSTSOLE	US SMALL CAP ETF	24.84M	SH	$1.73B 1.24%	22.77K	24.83M
MICROSOFT CORPSOLE	COM	3.52M	SH	$1.70B 1.22%	14.84K	3.51M
SPDR SERIES TRUSTSOLE	STATE STREET SPD	50.90M	SH	$1.54B 1.10%	70.03K	50.87M
ISHARES TRSOLE	NATIONAL MUN ETF	13.56M	SH	$1.45B 1.04%	11.71K	13.55M
ISHARES TRSOLE	CORE MSCI INTL	17.56M	SH	$1.45B 1.04%	42.36K	17.53M
BERKSHIRE HATHAWAY INC DELSOLE	CL B NEW	2.87M	SH	$1.44B 1.03%	22.33K	2.85M

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