Filed: 11/14/2025ACC: 0001540235-25-000008
📋 What this filing means
CREATIVE PLANNING filed this quarterly 13F‑HR report disclosing 3811 equity positions with a total reported market value of $130.88B. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
3811
Positions
$130.88B
Total AUM (reported)
1.64B
Total Shares
Allocation by class
COM$21.68B16.6%
CORE S&P500 ETF$15.22B11.6%
TOTAL BND MRKT$9.29B7.1%
VAN FTSE DEV MKT$7.67B5.9%
PORTFOLIO S&P400$5.03B3.8%
CORE MSCI EMKT$4.95B3.8%
PORTFOLIO DEVLPD$4.83B3.7%
Portfolio Concentration
Top 3$32.18B24.6%
4–10$26.35B20.1%
11–25$26.05B19.9%
Rest$46.30B35.4%
Top 3 weight
24.6%
Top 10 weight
44.7%
Voting Authority Distribution
Total shares with voting rights: 1.64B
Sole
Full voting authority
4.20M
shares
% of voting shares0.3%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
1.63B
shares
% of voting shares99.7%
Investment Discretion (by position count)
Sole2484
Shared0
Other1327
Dominant voting typeNone · 99.7% of voting shares
Institutional Holdings3811
Rows:
ISHARES TR
SOLEShares22.74M
TypeSH
Market value$15.22B
11.63%
Sole
27.38K
Shared
0.00
None
22.71M
VANGUARD BD INDEX FDS
DFNDShares124.94M
TypeSH
Market value$9.29B
7.10%
Sole
176.39K
Shared
0.00
None
124.77M
VANGUARD TAX-MANAGED FDS
SOLEShares128.08M
TypeSH
Market value$7.67B
5.86%
Sole
141.26K
Shared
0.00
None
127.94M
SPDR SERIES TRUST
SOLEShares87.97M
TypeSH
Market value$5.03B
3.84%
Sole
119.62K
Shared
0.00
None
87.85M
ISHARES INC
DFNDShares75.11M
TypeSH
Market value$4.95B
3.78%
Sole
95.52K
Shared
0.00
None
75.01M
SPDR INDEX SHS FDS
SOLEShares112.76M
TypeSH
Market value$4.83B
3.69%
Sole
143.34K
Shared
0.00
None
112.62M
VANGUARD INDEX FDS
SOLEShares12.40M
TypeSH
Market value$3.82B
2.92%
Sole
13.54K
Shared
0.00
None
12.38M
APPLE INC
DFNDShares11M
TypeSH
Market value$2.77B
2.12%
Sole
50.78K
Shared
0.00
None
10.94M
SPDR SERIES TRUST
DFNDShares32.03M
TypeSH
Market value$2.51B
1.92%
Sole
108.88K
Shared
0.00
None
31.92M
VANGUARD INDEX FDS
SOLEShares8.33M
TypeSH
Market value$2.45B
1.87%
Sole
9.75K
Shared
0.00
None
8.32M
VANGUARD SCOTTSDALE FDS
DFNDShares26.44M
TypeSH
Market value$2.22B
1.70%
Sole
29.69K
Shared
0.00
None
26.41M
NVIDIA CORPORATION
SOLEShares11.92M
TypeSH
Market value$2.14B
1.64%
Sole
45.73K
Shared
0.00
None
11.87M
SCHWAB STRATEGIC TR
SOLEShares80.73M
TypeSH
Market value$2.13B
1.62%
Sole
171.07K
Shared
0.00
None
80.56M
VANGUARD INDEX FDS
DFNDShares6.20M
TypeSH
Market value$2.04B
1.56%
Sole
2.62K
Shared
0.00
None
6.20M
SPDR S&P 500 ETF TR
SOLEShares3M
TypeSH
Market value$1.99B
1.52%
Sole
1.36K
Shared
0.00
None
3M
AMERICAN CENTY ETF TR
SOLEShares20.62M
TypeSH
Market value$1.84B
1.40%
Sole
27.45K
Shared
0.00
None
20.59M
MICROSOFT CORP
SOLEShares3.36M
TypeSH
Market value$1.73B
1.32%
Sole
14.19K
Shared
0.00
None
3.34M
SELECT SECTOR SPDR TR
SOLEShares40.70M
TypeSH
Market value$1.71B
1.31%
Sole
89.83K
Shared
0.00
None
40.62M
AMERICAN CENTY ETF TR
DFNDShares16.80M
TypeSH
Market value$1.67B
1.28%
Sole
17.73K
Shared
0.00
None
16.78M
DIMENSIONAL ETF TRUST
SOLEShares22.68M
TypeSH
Market value$1.55B
1.19%
Sole
24.11K
Shared
0.00
None
22.66M
SPDR SERIES TRUST
DFNDShares48.76M
TypeSH
Market value$1.48B
1.13%
Sole
62.36K
Shared
0.00
None
48.69M
ISHARES TR
DFNDShares17.81M
TypeSH
Market value$1.43B
1.09%
Sole
41.35K
Shared
0.00
None
17.77M
ISHARES TR
DFNDShares13.19M
TypeSH
Market value$1.40B
1.07%
Sole
12.50K
Shared
0.00
None
13.18M
BERKSHIRE HATHAWAY INC DEL
SOLEShares2.81M
TypeSH
Market value$1.40B
1.07%
Sole
22.34K
Shared
0.00
None
2.78M
VANGUARD MUN BD FDS
DFNDShares26.10M
TypeSH
Market value$1.31B
1.00%
Sole
64.80K
Shared
0.00
None
26.04M
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
ISHARES TRSOLE | CORE S&P500 ETF | 22.74M | SH | $15.22B 11.63% | 27.38K | 0.00 | 22.71M |
VANGUARD BD INDEX FDSDFND | TOTAL BND MRKT | 124.94M | SH | $9.29B 7.10% | 176.39K | 0.00 | 124.77M |
VANGUARD TAX-MANAGED FDSSOLE | VAN FTSE DEV MKT | 128.08M | SH | $7.67B 5.86% | 141.26K | 0.00 | 127.94M |
SPDR SERIES TRUSTSOLE | PORTFOLIO S&P400 | 87.97M | SH | $5.03B 3.84% | 119.62K | 0.00 | 87.85M |
ISHARES INCDFND | CORE MSCI EMKT | 75.11M | SH | $4.95B 3.78% | 95.52K | 0.00 | 75.01M |
SPDR INDEX SHS FDSSOLE | PORTFOLIO DEVLPD | 112.76M | SH | $4.83B 3.69% | 143.34K | 0.00 | 112.62M |
VANGUARD INDEX FDSSOLE | LARGE CAP ETF | 12.40M | SH | $3.82B 2.92% | 13.54K | 0.00 | 12.38M |
APPLE INCDFND | COM | 11M | SH | $2.77B 2.12% | 50.78K | 0.00 | 10.94M |
SPDR SERIES TRUSTDFND | PORTFOLIO S&P500 | 32.03M | SH | $2.51B 1.92% | 108.88K | 0.00 | 31.92M |
VANGUARD INDEX FDSSOLE | MID CAP ETF | 8.33M | SH | $2.45B 1.87% | 9.75K | 0.00 | 8.32M |
VANGUARD SCOTTSDALE FDSDFND | INT-TERM CORP | 26.44M | SH | $2.22B 1.70% | 29.69K | 0.00 | 26.41M |
NVIDIA CORPORATIONSOLE | COM | 11.92M | SH | $2.14B 1.64% | 45.73K | 0.00 | 11.87M |
SCHWAB STRATEGIC TRSOLE | US LRG CAP ETF | 80.73M | SH | $2.13B 1.62% | 171.07K | 0.00 | 80.56M |
VANGUARD INDEX FDSDFND | TOTAL STK MKT | 6.20M | SH | $2.04B 1.56% | 2.62K | 0.00 | 6.20M |
SPDR S&P 500 ETF TRSOLE | TR UNIT | 3M | SH | $1.99B 1.52% | 1.36K | 0.00 | 3M |
AMERICAN CENTY ETF TRSOLE | INTL SMCP VLU | 20.62M | SH | $1.84B 1.40% | 27.45K | 0.00 | 20.59M |
MICROSOFT CORPSOLE | COM | 3.36M | SH | $1.73B 1.32% | 14.19K | 0.00 | 3.34M |
SELECT SECTOR SPDR TRSOLE | RL EST SEL SEC | 40.70M | SH | $1.71B 1.31% | 89.83K | 0.00 | 40.62M |
AMERICAN CENTY ETF TRDFND | US SML CP VALU | 16.80M | SH | $1.67B 1.28% | 17.73K | 0.00 | 16.78M |
DIMENSIONAL ETF TRUSTSOLE | US SMALL CAP ETF | 22.68M | SH | $1.55B 1.19% | 24.11K | 0.00 | 22.66M |
SPDR SERIES TRUSTDFND | PORTFOLIO SHORT | 48.76M | SH | $1.48B 1.13% | 62.36K | 0.00 | 48.69M |
ISHARES TRDFND | CORE MSCI INTL | 17.81M | SH | $1.43B 1.09% | 41.35K | 0.00 | 17.77M |
ISHARES TRDFND | NATIONAL MUN ETF | 13.19M | SH | $1.40B 1.07% | 12.50K | 0.00 | 13.18M |
BERKSHIRE HATHAWAY INC DELSOLE | CL B NEW | 2.81M | SH | $1.40B 1.07% | 22.34K | 0.00 | 2.78M |
VANGUARD MUN BD FDSDFND | TAX EXEMPT BD | 26.10M | SH | $1.31B 1.00% | 64.80K | 0.00 | 26.04M |
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