Filed: 5/15/2025ACC: 0001540235-25-000003
📋 What this filing means
CREATIVE PLANNING filed this quarterly 13F‑HR report disclosing 3427 equity positions with a total reported market value of $106.35B. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
3427
Positions
$106.35B
Total AUM (reported)
1.51B
Total Shares
Allocation by class
COM$15.43B14.5%
CORE S&P500 ETF$12.27B11.5%
TOTAL BND MRKT$7.97B7.5%
VAN FTSE DEV MKT$7.03B6.6%
PORTFOLIO S&P400$4.10B3.9%
CORE MSCI EMKT$3.91B3.7%
LARGE CAP ETF$3.26B3.1%
Portfolio Concentration
Top 3$27.27B25.6%
4–10$20.85B19.6%
11–25$21.05B19.8%
Rest$37.17B35.0%
Top 3 weight
25.6%
Top 10 weight
45.3%
Voting Authority Distribution
Total shares with voting rights: 1.51B
Sole
Full voting authority
3.49M
shares
% of voting shares0.2%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
1.50B
shares
% of voting shares99.8%
Investment Discretion (by position count)
Sole3379
Shared0
Other48
Dominant voting typeNone · 99.8% of voting shares
Institutional Holdings3427
Rows:
ISHARES TR
SOLEShares21.83M
TypeSH
Market value$12.27B
11.53%
Sole
27.35K
Shared
0.00
None
21.80M
VANGUARD BD INDEX FDS
SOLEShares108.56M
TypeSH
Market value$7.97B
7.50%
Sole
149.01K
Shared
0.00
None
108.41M
VANGUARD TAX-MANAGED FDS
SOLEShares138.35M
TypeSH
Market value$7.03B
6.61%
Sole
137.33K
Shared
0.00
None
138.21M
SPDR SER TR
SOLEShares80.14M
TypeSH
Market value$4.10B
3.86%
Sole
116.51K
Shared
0.00
None
80.02M
ISHARES INC
SOLEShares72.47M
TypeSH
Market value$3.91B
3.68%
Sole
93.12K
Shared
0.00
None
72.38M
VANGUARD INDEX FDS
SOLEShares12.68M
TypeSH
Market value$3.26B
3.06%
Sole
11.40K
Shared
0.00
None
12.67M
SPDR INDEX SHS FDS
SOLEShares86.62M
TypeSH
Market value$3.15B
2.97%
Sole
126.37K
Shared
0.00
None
86.49M
APPLE INC
DFNDShares10.23M
TypeSH
Market value$2.26B
2.13%
Sole
44.52K
Shared
0.00
None
10.19M
VANGUARD INDEX FDS
SOLEShares8.21M
TypeSH
Market value$2.12B
2.00%
Sole
9.06K
Shared
0.00
None
8.20M
VANGUARD SCOTTSDALE FDS
SOLEShares25.01M
TypeSH
Market value$2.04B
1.92%
Sole
24.43K
Shared
0.00
None
24.98M
SPDR SER TR
SOLEShares30.82M
TypeSH
Market value$2.03B
1.91%
Sole
46.13K
Shared
0.00
None
30.77M
SCHWAB STRATEGIC TR
SOLEShares82.66M
TypeSH
Market value$1.83B
1.72%
Sole
186.90K
Shared
0.00
None
82.47M
VANGUARD INDEX FDS
SOLEShares6.54M
TypeSH
Market value$1.80B
1.69%
Sole
3.29K
Shared
0.00
None
6.54M
SPDR S&P 500 ETF TR
SOLEShares2.99M
TypeSH
Market value$1.67B
1.57%
Sole
2.31K
Shared
0.00
None
2.99M
BERKSHIRE HATHAWAY INC DEL
DFNDShares2.77M
TypeSH
Market value$1.47B
1.38%
Sole
22.55K
Shared
0.00
None
2.75M
SELECT SECTOR SPDR TR
SOLEShares34.51M
TypeSH
Market value$1.44B
1.36%
Sole
79.33K
Shared
0.00
None
34.43M
ISHARES TR
SOLEShares13.12M
TypeSH
Market value$1.38B
1.30%
Sole
19.74K
Shared
0.00
None
13.10M
SPDR SER TR
SOLEShares43.21M
TypeSH
Market value$1.30B
1.22%
Sole
61.37K
Shared
0.00
None
43.15M
VANGUARD MUN BD FDS
SOLEShares26.15M
TypeSH
Market value$1.30B
1.22%
Sole
60.75K
Shared
0.00
None
26.09M
VANGUARD INDEX FDS
SOLEShares14.21M
TypeSH
Market value$1.29B
1.21%
Sole
7.48K
Shared
0.00
None
14.20M
ISHARES TR
SOLEShares12.70M
TypeSH
Market value$1.26B
1.18%
Sole
59.06K
Shared
0.00
None
12.64M
ISHARES TR
SOLEShares17.70M
TypeSH
Market value$1.22B
1.15%
Sole
20.73K
Shared
0.00
None
17.68M
MICROSOFT CORP
SOLEShares2.78M
TypeSH
Market value$1.05B
0.98%
Sole
11.32K
Shared
0.00
None
2.77M
NVIDIA CORPORATION
SOLEShares10.49M
TypeSH
Market value$1.02B
0.96%
Sole
35.34K
Shared
0.00
None
10.46M
AMERICAN CENTY ETF TR
DFNDShares14.44M
TypeSH
Market value$1.01B
0.95%
Sole
19.40K
Shared
0.00
None
14.42M
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
ISHARES TRSOLE | CORE S&P500 ETF | 21.83M | SH | $12.27B 11.53% | 27.35K | 0.00 | 21.80M |
VANGUARD BD INDEX FDSSOLE | TOTAL BND MRKT | 108.56M | SH | $7.97B 7.50% | 149.01K | 0.00 | 108.41M |
VANGUARD TAX-MANAGED FDSSOLE | VAN FTSE DEV MKT | 138.35M | SH | $7.03B 6.61% | 137.33K | 0.00 | 138.21M |
SPDR SER TRSOLE | PORTFOLIO S&P400 | 80.14M | SH | $4.10B 3.86% | 116.51K | 0.00 | 80.02M |
ISHARES INCSOLE | CORE MSCI EMKT | 72.47M | SH | $3.91B 3.68% | 93.12K | 0.00 | 72.38M |
VANGUARD INDEX FDSSOLE | LARGE CAP ETF | 12.68M | SH | $3.26B 3.06% | 11.40K | 0.00 | 12.67M |
SPDR INDEX SHS FDSSOLE | PORTFOLIO DEVLPD | 86.62M | SH | $3.15B 2.97% | 126.37K | 0.00 | 86.49M |
APPLE INCDFND | COM | 10.23M | SH | $2.26B 2.13% | 44.52K | 0.00 | 10.19M |
VANGUARD INDEX FDSSOLE | MID CAP ETF | 8.21M | SH | $2.12B 2.00% | 9.06K | 0.00 | 8.20M |
VANGUARD SCOTTSDALE FDSSOLE | INT-TERM CORP | 25.01M | SH | $2.04B 1.92% | 24.43K | 0.00 | 24.98M |
SPDR SER TRSOLE | PORTFOLIO S&P500 | 30.82M | SH | $2.03B 1.91% | 46.13K | 0.00 | 30.77M |
SCHWAB STRATEGIC TRSOLE | US LRG CAP ETF | 82.66M | SH | $1.83B 1.72% | 186.90K | 0.00 | 82.47M |
VANGUARD INDEX FDSSOLE | TOTAL STK MKT | 6.54M | SH | $1.80B 1.69% | 3.29K | 0.00 | 6.54M |
SPDR S&P 500 ETF TRSOLE | TR UNIT | 2.99M | SH | $1.67B 1.57% | 2.31K | 0.00 | 2.99M |
BERKSHIRE HATHAWAY INC DELDFND | CL B NEW | 2.77M | SH | $1.47B 1.38% | 22.55K | 0.00 | 2.75M |
SELECT SECTOR SPDR TRSOLE | RL EST SEL SEC | 34.51M | SH | $1.44B 1.36% | 79.33K | 0.00 | 34.43M |
ISHARES TRSOLE | NATIONAL MUN ETF | 13.12M | SH | $1.38B 1.30% | 19.74K | 0.00 | 13.10M |
SPDR SER TRSOLE | PORTFOLIO SHORT | 43.21M | SH | $1.30B 1.22% | 61.37K | 0.00 | 43.15M |
VANGUARD MUN BD FDSSOLE | TAX EXEMPT BD | 26.15M | SH | $1.30B 1.22% | 60.75K | 0.00 | 26.09M |
VANGUARD INDEX FDSSOLE | REAL ESTATE ETF | 14.21M | SH | $1.29B 1.21% | 7.48K | 0.00 | 14.20M |
ISHARES TRSOLE | CORE US AGGBD ET | 12.70M | SH | $1.26B 1.18% | 59.06K | 0.00 | 12.64M |
ISHARES TRSOLE | CORE MSCI INTL | 17.70M | SH | $1.22B 1.15% | 20.73K | 0.00 | 17.68M |
MICROSOFT CORPSOLE | COM | 2.78M | SH | $1.05B 0.98% | 11.32K | 0.00 | 2.77M |
NVIDIA CORPORATIONSOLE | COM | 10.49M | SH | $1.02B 0.96% | 35.34K | 0.00 | 10.46M |
AMERICAN CENTY ETF TRDFND | INTL SMCP VLU | 14.44M | SH | $1.01B 0.95% | 19.40K | 0.00 | 14.42M |
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