Senior insider sale
See Remarks at MEDIAALPHA, INC. — senior position signals high conviction
$725.3K
62K shares
What this filing means
CRAMER KEITH plans to sell 62K shares of MEDIAALPHA, INC. valued at approximately $725.3K. Form 144 is a notice of intent to sell restricted or control securities — not a mandatory transaction. This filing provides advance warning of potential selling pressure.
Filed: 10/19/2026ACC: 0001921094-26-001103
62K
Shares to sell
$725.3K
Approx. market value
36K
Acquired (3 months)
1
Planned
2 completed
Securities Acquired — Last 3 Months1
Restricted Stock Lapse - See Remarks
Equity Compensation
5/15/2025
36KTotal acquired36K
| Acquisition Date | Type | Amount Acquired | Gift |
|---|---|---|---|
5/15/2025 | Restricted Stock Lapse - See Remarks Equity Compensation | 36K | — |
| Total | 36K | ||
Planned & Completed Dispositions3
Completed
—Completed
Units to sell
13K
Market value
$149.4K
9/15/2026
—Completed
Units to sell
13K
Market value
$165.9K
8/17/2026
Planned — Approximate Date
NYSEPlanned
Units to sell
36K
Market value
$409.9K
10/19/2026
Total
Units
62K
Value
$725.3K
| Date | Units to Sell | Approx. Market Value | Exchange | Status |
|---|---|---|---|---|
| Completed | ||||
9/15/2026 | 13K | $149.4K | — | Completed |
8/17/2026 | 13K | $165.9K | — | Completed |
| Planned — Approximate Date | ||||
10/19/2026 | 36K | $409.9K | NYSE | Planned |
| Total | 62K | $725.3K | ||