Senior insider sale
GENERAL COUNSEL AND SECRETARY at MEDIAALPHA, INC. — senior position signals high conviction
$65.8K
5K shares
What this filing means
COYNE JEFFREY B plans to sell 5K shares of MEDIAALPHA, INC. valued at approximately $65.8K. Form 144 is a notice of intent to sell restricted or control securities — not a mandatory transaction. This filing provides advance warning of potential selling pressure.
Filed: 12/12/2025ACC: 0001921094-25-001536
Officer· GENERAL COUNSEL AND SECRETARY
Since May 2021
5K
Shares to sell
$65.8K
Approx. market value
5K
Acquired (3 months)
1
Planned
Securities Acquired — Last 3 Months1
Restricted Stock Lapse
Equity Compensation
5/15/2024
5KTotal acquired5K
| Acquisition Date | Type | Amount Acquired | Gift |
|---|---|---|---|
5/15/2024 | Restricted Stock Lapse Equity Compensation | 5K | — |
| Total | 5K | ||
Planned & Completed Dispositions1
NYSEPlanned
Units to sell
5K
Market value
$65.8K
12/12/2025
Total
Units
5K
Value
$65.8K
| Date | Units to Sell | Approx. Market Value | Exchange | Status |
|---|---|---|---|---|
12/12/2025 | 5K | $65.8K | NYSE | Planned |
| Total | 5K | $65.8K | ||