COYNE JEFFREY B (GENERAL COUNSEL AND SECRETARY) reported 4 transactions at MEDIAALPHA, INC.
Review the transaction codes below to understand the nature of each event.
Filed: 8/18/2026ACC: 0001818383-26-000216
Officer· GENERAL COUNSEL AND SECRETARY
Since May 2021
-14.18K
Net shares
Net seller
$186.8K
Total sold
0
Open market trades
0B · 0S
4
Total transactions
14.18K disposed
Non-Derivative Transactions4
Class A Common Stock
Direct
Shares
−2.19K
Price / share
$13.17
Trade value
$28.80K
% of position
0.4%
8/15/2026
591.76K→589.58K
Class A Common Stock
Direct
Shares
−2.54K
Price / share
$13.17
Trade value
$33.48K
% of position
0.4%
8/15/2026
589.58K→587.03K
Class A Common Stock
Direct
Shares
−5.22K
Price / share
$13.17
Trade value
$68.80K
% of position
0.9%
8/15/2026
587.03K→581.81K
Class A Common Stock
Direct
Shares
−4.23K
Price / share
$13.17
Trade value
$55.70K
% of position
0.7%
8/15/2026
581.81K→577.58K
Total
Net shares
−14.18K
Net value
-$186.78K
| Security | Date | Type | Shares | Price / Share | Trade Value | % of Position | Held Before | Held After |
|---|---|---|---|---|---|---|---|---|
| Class A Common Stock Direct | 8/15/2026 | F · Tax Withholding | −2.19K | $13.17 | $28.80K | 0.4% | 591.76K | 589.58K |
| Class A Common Stock Direct | 8/15/2026 | F · Tax Withholding | −2.54K | $13.17 | $33.48K | 0.4% | 589.58K | 587.03K |
| Class A Common Stock Direct | 8/15/2026 | F · Tax Withholding | −5.22K | $13.17 | $68.80K | 0.9% | 587.03K | 581.81K |
| Class A Common Stock Direct | 8/15/2026 | F · Tax Withholding | −4.23K | $13.17 | $55.70K | 0.7% | 581.81K | 577.58K |
| Total | −14.18K | -$186.78K | ||||||
Derivative Transactions0
No derivative transactions reported