COHEN RICHARD

PrivateCIK: 1298692
Location

HOUSTON, TX

COHEN RICHARD sold 16.8% of their position (101.00 shares) of DIRECT DIGITAL HOLDINGS, INC. on the open market

Open‑market sale worth $297.71 — a significant reduction. Review remaining holdings and any 10b5‑1 plan disclosures.

S · 2 sales
InsiderCOHEN RICHARDCIK 1298692
Director
Since Feb 2022
-101.00
Net shares
Net seller
$297.71
Total sold
2
Open market trades
0B · 2S
8
Total transactions
286.00 acquired · 387.00 disposed
Non-Derivative Transactions5

Class A Common Stock, par value $0.001 per share

Direct
M · Option Exercise

Shares

+90.00

Price / share

Trade value

% of position

28.5%
1/24/2026
316.00406.00

Class A Common Stock, par value $0.001 per share

Direct
M · Option Exercise

Shares

+159.00

Price / share

Trade value

% of position

39.2%
6/9/2026
406.00565.00

Class A Common Stock, par value $0.001 per share

Direct
S · Sale

Shares

76.00

Price / share

$2.96

Trade value

$224.96

% of position

13.5%
6/9/2026
565.00489.00

Class A Common Stock, par value $0.001 per share

Direct
M · Option Exercise

Shares

+37.00

Price / share

Trade value

% of position

7.6%
6/12/2026
489.00526.00

Class A Common Stock, par value $0.001 per share

Direct
S · Sale

Shares

25.00

Price / share

$2.91

Trade value

$72.75

% of position

4.8%
6/12/2026
526.00501.00
Total

Net shares

+185.00

Net value

-$297.71

Derivative Transactions3

Restricted Stock Units

Direct
M · Option Exercise
Converts to

Class A Common Stock, par value $0.001 per share

90.00 shares

Shares

90.00

Strike price

Held after

0.00

Exercisable

1/24/2026

Restricted Stock Units

Direct
M · Option Exercise
Converts to

Class A Common Stock, par value $0.001 per share

159.00 shares

Shares

159.00

Strike price

Held after

0.00

Exercisable

6/9/2026

Restricted Stock Units

Direct
M · Option Exercise
Converts to

Class A Common Stock, par value $0.001 per share

37.00 shares

Shares

37.00

Strike price

Held after

0.00

Exercisable

6/12/2026
COHEN RICHARD — Insider Transaction (Form 4) Filed Jun 29, 2026 | Finecho