Senior insider sale
Chief Financial Officer at HONEST COMPANY, INC. — senior position signals high conviction
$39.8K
12.35K shares
What this filing means
BRUCE CURTISS JAMES III plans to sell 12.35K shares of HONEST COMPANY, INC. valued at approximately $39.8K. Form 144 is a notice of intent to sell restricted or control securities — not a mandatory transaction. This filing provides advance warning of potential selling pressure.
Filed: 5/20/2026ACC: 0001628280-26-036759
Officer· Chief Financial Officer
Since Feb 2026
12.35K
Shares to sell
$39.8K
Approx. market value
50.72K
Acquired (3 months)
1
Planned
Securities Acquired — Last 3 Months1
Shares acquired upon vesting of Restricted Stock Units awarded under the Issuer's 2023 Inducement Plan.
Equity compensation
5/19/2026
50.72KTotal acquired50.72K
| Acquisition Date | Type | Amount Acquired | Gift |
|---|---|---|---|
5/19/2026 | Shares acquired upon vesting of Restricted Stock Units awarded under the Issuer's 2023 Inducement Plan. Equity compensation | 50.72K | — |
| Total | 50.72K | ||
Planned & Completed Dispositions1
NASDAQPlanned
Units to sell
12.35K
Market value
$39.8K
5/20/2026
Total
Units
12.35K
Value
$39.8K
| Date | Units to Sell | Approx. Market Value | Exchange | Status |
|---|---|---|---|---|
5/20/2026 | 12.35K | $39.8K | NASDAQ | Planned |
| Total | 12.35K | $39.8K | ||