Filed: 4/30/2024ACC: 0001748766-24-000002
📋 What this filing means
BRAND ASSET MANAGEMENT GROUP, INC. filed this quarterly 13F‑HR report disclosing 78 equity positions with a total reported market value of $232.51M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
78
Positions
$232.51M
Total AUM (reported)
3.38M
Total Shares
Allocation by class
CORE S&P MCP ETF$24.40M10.5%
CORE MSCI EMKT$23.67M10.2%
EAFE SML CP ETF$18.86M8.1%
MID CAP ETF$12.63M5.4%
VNG RUS1000GRW$12.52M5.4%
RUS 1000 GRW ETF$12.19M5.2%
INTL EQTY ETF$10.58M4.6%
Portfolio Concentration
Top 3$66.93M28.8%
4–10$71.85M30.9%
11–25$61.66M26.5%
Rest$32.07M13.8%
Top 3 weight
28.8%
Top 10 weight
59.7%
Voting Authority Distribution
Total shares with voting rights: 3.38M
Sole
Full voting authority
0.00
shares
% of voting shares0.0%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
3.38M
shares
% of voting shares100.0%
Investment Discretion (by position count)
Sole78
Shared0
Other0
Dominant voting typeNone · 100.0% of voting shares
Institutional Holdings78
Rows:
ISHARES TR
SOLEShares401.77K
TypeSH
Market value$24.40M
10.50%
Sole
0.00
Shared
0.00
None
401.77K
ISHARES INC
SOLEShares458.68K
TypeSH
Market value$23.67M
10.18%
Sole
0.00
Shared
0.00
None
458.68K
ISHARES TR
SOLEShares297.75K
TypeSH
Market value$18.86M
8.11%
Sole
0.00
Shared
0.00
None
297.75K
VANGUARD INDEX FDS
SOLEShares50.55K
TypeSH
Market value$12.63M
5.43%
Sole
0.00
Shared
0.00
None
50.55K
VANGUARD SCOTTSDALE FDS
SOLEShares144.47K
TypeSH
Market value$12.52M
5.39%
Sole
0.00
Shared
0.00
None
144.47K
ISHARES TR
SOLEShares36.16K
TypeSH
Market value$12.19M
5.24%
Sole
0.00
Shared
0.00
None
36.16K
SCHWAB STRATEGIC TR
SOLEShares271.17K
TypeSH
Market value$10.58M
4.55%
Sole
0.00
Shared
0.00
None
271.17K
VANGUARD SCOTTSDALE FDS
SOLEShares104.48K
TypeSH
Market value$8.22M
3.53%
Sole
0.00
Shared
0.00
None
104.48K
SCHWAB STRATEGIC TR
SOLEShares128.08K
TypeSH
Market value$7.95M
3.42%
Sole
0.00
Shared
0.00
None
128.08K
SCHWAB STRATEGIC TR
SOLEShares307.54K
TypeSH
Market value$7.77M
3.34%
Sole
0.00
Shared
0.00
None
307.54K
SCHWAB STRATEGIC TR
SOLEShares93.79K
TypeSH
Market value$7.64M
3.28%
Sole
0.00
Shared
0.00
None
93.79K
SCHWAB STRATEGIC TR
SOLEShares91.18K
TypeSH
Market value$6.93M
2.98%
Sole
0.00
Shared
0.00
None
91.18K
SCHWAB STRATEGIC TR
SOLEShares183.59K
TypeSH
Market value$6.57M
2.83%
Sole
0.00
Shared
0.00
None
183.59K
ISHARES TR
SOLEShares30.16K
TypeSH
Market value$5.40M
2.32%
Sole
0.00
Shared
0.00
None
30.16K
ISHARES TR
SOLEShares10.23K
TypeSH
Market value$5.38M
2.31%
Sole
0.00
Shared
0.00
None
10.23K
SCHWAB STRATEGIC TR
SOLEShares103.25K
TypeSH
Market value$5.08M
2.19%
Sole
0.00
Shared
0.00
None
103.25K
ISHARES TR
SOLEShares57.25K
TypeSH
Market value$4.15M
1.78%
Sole
0.00
Shared
0.00
None
57.25K
VANGUARD INDEX FDS
SOLEShares12.87K
TypeSH
Market value$2.94M
1.27%
Sole
0.00
Shared
0.00
None
12.87K
SCHWAB STRATEGIC TR
SOLEShares31.45K
TypeSH
Market value$2.92M
1.25%
Sole
0.00
Shared
0.00
None
31.45K
ISHARES TR
SOLEShares36.49K
TypeSH
Market value$2.75M
1.18%
Sole
0.00
Shared
0.00
None
36.49K
ISHARES TR
SOLEShares36.80K
TypeSH
Market value$2.68M
1.15%
Sole
0.00
Shared
0.00
None
36.80K
VANGUARD WORLD FD
SOLEShares13.93K
TypeSH
Market value$2.60M
1.12%
Sole
0.00
Shared
0.00
None
13.93K
SPDR S&P 500 ETF TR
SOLEShares4.47K
TypeSH
Market value$2.34M
1.01%
Sole
0.00
Shared
0.00
None
4.47K
ISHARES TR
SOLEShares7.49K
TypeSH
Market value$2.16M
0.93%
Sole
0.00
Shared
0.00
None
7.49K
VANGUARD INTL EQUITY INDEX F
SOLEShares50.60K
TypeSH
Market value$2.11M
0.91%
Sole
0.00
Shared
0.00
None
50.60K
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
ISHARES TRSOLE | CORE S&P MCP ETF | 401.77K | SH | $24.40M 10.50% | 0.00 | 0.00 | 401.77K |
ISHARES INCSOLE | CORE MSCI EMKT | 458.68K | SH | $23.67M 10.18% | 0.00 | 0.00 | 458.68K |
ISHARES TRSOLE | EAFE SML CP ETF | 297.75K | SH | $18.86M 8.11% | 0.00 | 0.00 | 297.75K |
VANGUARD INDEX FDSSOLE | MID CAP ETF | 50.55K | SH | $12.63M 5.43% | 0.00 | 0.00 | 50.55K |
VANGUARD SCOTTSDALE FDSSOLE | VNG RUS1000GRW | 144.47K | SH | $12.52M 5.39% | 0.00 | 0.00 | 144.47K |
ISHARES TRSOLE | RUS 1000 GRW ETF | 36.16K | SH | $12.19M 5.24% | 0.00 | 0.00 | 36.16K |
SCHWAB STRATEGIC TRSOLE | INTL EQTY ETF | 271.17K | SH | $10.58M 4.55% | 0.00 | 0.00 | 271.17K |
VANGUARD SCOTTSDALE FDSSOLE | VNG RUS1000VAL | 104.48K | SH | $8.22M 3.53% | 0.00 | 0.00 | 104.48K |
SCHWAB STRATEGIC TRSOLE | US LRG CAP ETF | 128.08K | SH | $7.95M 3.42% | 0.00 | 0.00 | 128.08K |
SCHWAB STRATEGIC TRSOLE | EMRG MKTEQ ETF | 307.54K | SH | $7.77M 3.34% | 0.00 | 0.00 | 307.54K |
SCHWAB STRATEGIC TRSOLE | US MID-CAP ETF | 93.79K | SH | $7.64M 3.28% | 0.00 | 0.00 | 93.79K |
SCHWAB STRATEGIC TRSOLE | US LCAP VA ETF | 91.18K | SH | $6.93M 2.98% | 0.00 | 0.00 | 91.18K |
SCHWAB STRATEGIC TRSOLE | INTL SCEQT ETF | 183.59K | SH | $6.57M 2.83% | 0.00 | 0.00 | 183.59K |
ISHARES TRSOLE | RUS 1000 VAL ETF | 30.16K | SH | $5.40M 2.32% | 0.00 | 0.00 | 30.16K |
ISHARES TRSOLE | CORE S&P500 ETF | 10.23K | SH | $5.38M 2.31% | 0.00 | 0.00 | 10.23K |
SCHWAB STRATEGIC TRSOLE | US SML CAP ETF | 103.25K | SH | $5.08M 2.19% | 0.00 | 0.00 | 103.25K |
ISHARES TRSOLE | MORNINGSTR US EQ | 57.25K | SH | $4.15M 1.78% | 0.00 | 0.00 | 57.25K |
VANGUARD INDEX FDSSOLE | SMALL CP ETF | 12.87K | SH | $2.94M 1.27% | 0.00 | 0.00 | 12.87K |
SCHWAB STRATEGIC TRSOLE | US LCAP GR ETF | 31.45K | SH | $2.92M 1.25% | 0.00 | 0.00 | 31.45K |
ISHARES TRSOLE | MORNINGSTAR GRWT | 36.49K | SH | $2.75M 1.18% | 0.00 | 0.00 | 36.49K |
ISHARES TRSOLE | MRGSTR MD CP ETF | 36.80K | SH | $2.68M 1.15% | 0.00 | 0.00 | 36.80K |
VANGUARD WORLD FDSOLE | MEGA CAP INDEX | 13.93K | SH | $2.60M 1.12% | 0.00 | 0.00 | 13.93K |
SPDR S&P 500 ETF TRSOLE | TR UNIT | 4.47K | SH | $2.34M 1.01% | 0.00 | 0.00 | 4.47K |
ISHARES TRSOLE | RUS 1000 ETF | 7.49K | SH | $2.16M 0.93% | 0.00 | 0.00 | 7.49K |
VANGUARD INTL EQUITY INDEX FSOLE | FTSE EMR MKT ETF | 50.60K | SH | $2.11M 0.91% | 0.00 | 0.00 | 50.60K |
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