Filed: 10/18/2023ACC: 0001748766-23-000004
📋 What this filing means
BRAND ASSET MANAGEMENT GROUP, INC. filed this quarterly 13F‑HR report disclosing 73 equity positions with a total reported market value of $194.97M. This filing provides a transparent view of the manager's long equity holdings as of the quarter end.
73
Positions
$194.97M
Total AUM (reported)
3.03M
Total Shares
Allocation by class
CORE S&P MCP ETF$20.03M10.3%
CORE MSCI EMKT$19.91M10.2%
EAFE SML CP ETF$15.98M8.2%
VNG RUS1000GRW$10.81M5.5%
MID CAP ETF$10.48M5.4%
RUS 1000 GRW ETF$10.08M5.2%
INTL EQTY ETF$8.56M4.4%
Portfolio Concentration
Top 3$55.92M28.7%
4–10$60.10M30.8%
11–25$51.42M26.4%
Rest$27.53M14.1%
Top 3 weight
28.7%
Top 10 weight
59.5%
Voting Authority Distribution
Total shares with voting rights: 3.03M
Sole
Full voting authority
0.00
shares
% of voting shares0.0%
Shared
Joint voting authority
0.00
shares
% of voting shares0.0%
None
No voting authority
3.03M
shares
% of voting shares100.0%
Investment Discretion (by position count)
Sole73
Shared0
Other0
Dominant voting typeNone · 100.0% of voting shares
Institutional Holdings73
Rows:
ISHARES TR
SOLEShares80.35K
TypeSH
Market value$20.03M
10.28%
Sole
0.00
Shared
0.00
None
80.35K
ISHARES INC
SOLEShares418.41K
TypeSH
Market value$19.91M
10.21%
Sole
0.00
Shared
0.00
None
418.41K
ISHARES TR
SOLEShares282.91K
TypeSH
Market value$15.98M
8.19%
Sole
0.00
Shared
0.00
None
282.91K
VANGUARD SCOTTSDALE FDS
SOLEShares157.99K
TypeSH
Market value$10.81M
5.55%
Sole
0.00
Shared
0.00
None
157.99K
VANGUARD INDEX FDS
SOLEShares50.33K
TypeSH
Market value$10.48M
5.37%
Sole
0.00
Shared
0.00
None
50.33K
ISHARES TR
SOLEShares37.91K
TypeSH
Market value$10.08M
5.17%
Sole
0.00
Shared
0.00
None
37.91K
SCHWAB STRATEGIC TR
SOLEShares252.20K
TypeSH
Market value$8.56M
4.39%
Sole
0.00
Shared
0.00
None
252.20K
VANGUARD SCOTTSDALE FDS
SOLEShares106.88K
TypeSH
Market value$7.12M
3.65%
Sole
0.00
Shared
0.00
None
106.88K
SCHWAB STRATEGIC TR
SOLEShares283.74K
TypeSH
Market value$6.79M
3.48%
Sole
0.00
Shared
0.00
None
283.74K
SCHWAB STRATEGIC TR
SOLEShares92.26K
TypeSH
Market value$6.24M
3.20%
Sole
0.00
Shared
0.00
None
92.26K
SCHWAB STRATEGIC TR
SOLEShares92.81K
TypeSH
Market value$5.98M
3.07%
Sole
0.00
Shared
0.00
None
92.81K
SCHWAB STRATEGIC TR
SOLEShares117.32K
TypeSH
Market value$5.94M
3.04%
Sole
0.00
Shared
0.00
None
117.32K
SCHWAB STRATEGIC TR
SOLEShares165.04K
TypeSH
Market value$5.32M
2.73%
Sole
0.00
Shared
0.00
None
165.04K
ISHARES TR
SOLEShares29.79K
TypeSH
Market value$4.52M
2.32%
Sole
0.00
Shared
0.00
None
29.79K
ISHARES TR
SOLEShares10.34K
TypeSH
Market value$4.44M
2.28%
Sole
0.00
Shared
0.00
None
10.34K
SCHWAB STRATEGIC TR
SOLEShares94.35K
TypeSH
Market value$3.91M
2.00%
Sole
0.00
Shared
0.00
None
94.35K
ISHARES TR
SOLEShares58.11K
TypeSH
Market value$3.42M
1.76%
Sole
0.00
Shared
0.00
None
58.11K
PALANTIR TECHNOLOGIES INC
SOLEShares181.47K
TypeSH
Market value$2.90M
1.49%
Sole
0.00
Shared
0.00
None
181.47K
VANGUARD INDEX FDS
SOLEShares13.07K
TypeSH
Market value$2.47M
1.27%
Sole
0.00
Shared
0.00
None
13.07K
ISHARES TR
SOLEShares37.82K
TypeSH
Market value$2.26M
1.16%
Sole
0.00
Shared
0.00
None
37.82K
ISHARES TR
SOLEShares37.57K
TypeSH
Market value$2.24M
1.15%
Sole
0.00
Shared
0.00
None
37.57K
VANGUARD WORLD FD
SOLEShares14.09K
TypeSH
Market value$2.14M
1.10%
Sole
0.00
Shared
0.00
None
14.09K
SCHWAB STRATEGIC TR
SOLEShares27.69K
TypeSH
Market value$2.01M
1.03%
Sole
0.00
Shared
0.00
None
27.69K
SPDR S&P 500 ETF TR
SOLEShares4.55K
TypeSH
Market value$1.95M
1.00%
Sole
0.00
Shared
0.00
None
4.55K
VANGUARD INTL EQUITY INDEX F
SOLEShares48.81K
TypeSH
Market value$1.91M
0.98%
Sole
0.00
Shared
0.00
None
48.81K
| Issuer | Class | Shares | Type | Value / Portfolio % | Voting — Sole | Shared | None |
|---|---|---|---|---|---|---|---|
ISHARES TRSOLE | CORE S&P MCP ETF | 80.35K | SH | $20.03M 10.28% | 0.00 | 0.00 | 80.35K |
ISHARES INCSOLE | CORE MSCI EMKT | 418.41K | SH | $19.91M 10.21% | 0.00 | 0.00 | 418.41K |
ISHARES TRSOLE | EAFE SML CP ETF | 282.91K | SH | $15.98M 8.19% | 0.00 | 0.00 | 282.91K |
VANGUARD SCOTTSDALE FDSSOLE | VNG RUS1000GRW | 157.99K | SH | $10.81M 5.55% | 0.00 | 0.00 | 157.99K |
VANGUARD INDEX FDSSOLE | MID CAP ETF | 50.33K | SH | $10.48M 5.37% | 0.00 | 0.00 | 50.33K |
ISHARES TRSOLE | RUS 1000 GRW ETF | 37.91K | SH | $10.08M 5.17% | 0.00 | 0.00 | 37.91K |
SCHWAB STRATEGIC TRSOLE | INTL EQTY ETF | 252.20K | SH | $8.56M 4.39% | 0.00 | 0.00 | 252.20K |
VANGUARD SCOTTSDALE FDSSOLE | VNG RUS1000VAL | 106.88K | SH | $7.12M 3.65% | 0.00 | 0.00 | 106.88K |
SCHWAB STRATEGIC TRSOLE | EMRG MKTEQ ETF | 283.74K | SH | $6.79M 3.48% | 0.00 | 0.00 | 283.74K |
SCHWAB STRATEGIC TRSOLE | US MID-CAP ETF | 92.26K | SH | $6.24M 3.20% | 0.00 | 0.00 | 92.26K |
SCHWAB STRATEGIC TRSOLE | US LCAP VA ETF | 92.81K | SH | $5.98M 3.07% | 0.00 | 0.00 | 92.81K |
SCHWAB STRATEGIC TRSOLE | US LRG CAP ETF | 117.32K | SH | $5.94M 3.04% | 0.00 | 0.00 | 117.32K |
SCHWAB STRATEGIC TRSOLE | INTL SCEQT ETF | 165.04K | SH | $5.32M 2.73% | 0.00 | 0.00 | 165.04K |
ISHARES TRSOLE | RUS 1000 VAL ETF | 29.79K | SH | $4.52M 2.32% | 0.00 | 0.00 | 29.79K |
ISHARES TRSOLE | CORE S&P500 ETF | 10.34K | SH | $4.44M 2.28% | 0.00 | 0.00 | 10.34K |
SCHWAB STRATEGIC TRSOLE | US SML CAP ETF | 94.35K | SH | $3.91M 2.00% | 0.00 | 0.00 | 94.35K |
ISHARES TRSOLE | MORNINGSTR US EQ | 58.11K | SH | $3.42M 1.76% | 0.00 | 0.00 | 58.11K |
PALANTIR TECHNOLOGIES INCSOLE | CL A | 181.47K | SH | $2.90M 1.49% | 0.00 | 0.00 | 181.47K |
VANGUARD INDEX FDSSOLE | SMALL CP ETF | 13.07K | SH | $2.47M 1.27% | 0.00 | 0.00 | 13.07K |
ISHARES TRSOLE | MRGSTR MD CP ETF | 37.82K | SH | $2.26M 1.16% | 0.00 | 0.00 | 37.82K |
ISHARES TRSOLE | MORNINGSTAR GRWT | 37.57K | SH | $2.24M 1.15% | 0.00 | 0.00 | 37.57K |
VANGUARD WORLD FDSOLE | MEGA CAP INDEX | 14.09K | SH | $2.14M 1.10% | 0.00 | 0.00 | 14.09K |
SCHWAB STRATEGIC TRSOLE | US LCAP GR ETF | 27.69K | SH | $2.01M 1.03% | 0.00 | 0.00 | 27.69K |
SPDR S&P 500 ETF TRSOLE | TR UNIT | 4.55K | SH | $1.95M 1.00% | 0.00 | 0.00 | 4.55K |
VANGUARD INTL EQUITY INDEX FSOLE | FTSE EMR MKT ETF | 48.81K | SH | $1.91M 0.98% | 0.00 | 0.00 | 48.81K |
Page 1 of 3