BAILEY JOHN P.

PrivateCIK: 1684319
Location

OAKLAND, CA

BAILEY JOHN P. (President and CFO) sold 20.1% of their position (86.60K shares) of E.L.F. BEAUTY, INC. on the open market

Open‑market sale worth $1.06M — a significant reduction. Review remaining holdings and any 10b5‑1 plan disclosures.

S · 2 sales
InsiderBAILEY JOHN P.CIK 1684319
IssuerE.L.F. BEAUTY, INC.CIK 1600033
Officer· President and CFO
Since Jul 2018
-86.60K
Net shares
Net seller
$1.06M
Total sold
2
Open market trades
0B · 2S
4
Total transactions
86.60K acquired · 173.20K disposed
Non-Derivative Transactions3

Common Stock, $0.01 par value

Direct
M · Option Exercise

Shares

+86.60K

Price / share

$1.84

Trade value

$159.34K

% of position

25.2%
11/23/2018
343.84K430.44K

Common Stock, $0.01 par value

Direct
S · Sale

Shares

37.09K

Price / share

$12.07

Trade value

$447.81K

% of position

8.6%
11/23/2018
430.44K393.34K

Common Stock, $0.01 par value

Direct
S · Sale

Shares

49.51K

Price / share

$12.34

Trade value

$610.98K

% of position

12.6%
11/26/2018
393.34K343.84K
Total

Net shares

+0.00

Net value

-$899.45K

Derivative Transactions1

Stock Option (Right to Buy)

Direct
M · Option Exercise
Converts to

Common Stock

86.60K shares

Shares

86.60K

Strike price

1.84

Held after

211.33K

Exercisable

11/23/2018
Non-Derivative Holdings (Post-Transaction)1

Common Stock, $0.01 par value

Indirect
Shares owned191.05K
Total
191.05K indirect191.05K
Derivative Holdings (Post-Transaction)0
No derivative holdings reported
BAILEY JOHN P. — Insider Transaction (Form 4) Filed Nov 27, 2018 | Finecho